Brand Manager - Football

We're looking for a Brand Manager - Football to join our Marketing Team at Paddy Power part of Flutter UK & Ireland. Are you Sports obsessed? Passionate about delivering exceptional creative? Experienced in delivering best-in-class campaigns? Look no further! As Brand Manager, you'll be responsible for planning and delivering Paddy's devilish sense of humour across all touchpoints. You'll be bringing the brand to life at big moments, like Christmas, Start of Season, & the World Cup, all with the aim of further enhancing our brand fame. You'll lead-the-line on all communications and brand marketing campaigns, be comfortable writing inspiring creative briefs and understand the importance and value of a multiple media channels. You'll also be comfortable managing campaigns and be familiar with managing different agencies, teams and stakeholders. Reporting to the Senior Brand Manager, your job centres on end-to-end delivery of consumer marketing for Paddy Power Football, across both the UK and Ireland. What you'll be doing:

• Support the Senior Brand Manager with our media agencies, you'll be comfortable writing briefs, managing feedback and executing media deals and plans.
• Lead the briefing, development and execution of football creative plans, managing the process, feedback and delivery. You'll be a driving force of our biggest campaigns and brand moments.
• While taking a lead role in campaigns is a critical part of this role, you'll also need to put your shoulder to the wheel and deliver our weekly football plans. This means knowing your way around our Workfront ticketing system and managing our internal Studio team.
• Collaborate with key stakeholders both internally and outside the Paddy Power business to deliver incremental media value across our biggest sponsorships, such as TalkSport and The Peter Crouch Podcast. You'll be responsible for coming up with new features and working with partners to help the brand stand-out.
• Help deliver, ideate and support our Mischief/Content/PR teams in helping Paddy Power drive talkability. This could be through an activation, social video or bespoke OOH ad.
  
  A strong passion and understanding of sport, especially football, and will be willing to immerse themselves in the day-to-day news and stories surrounding sport.
• A creative thinker with the ability to develop and lead game-changing marketing plans is critical. The Brand Manager will be responsible for briefing, judging and leading creative ideas and campaigns. As well as challenging the status-quo and leading new creative thinking across the business.
• Consistent track record of working and managing campaigns, across different channels.
• Strong portfolio of brand work (ATL, BTL campaign, activations) strongly desired.
• Proven collaboration skills, able to build strong relationships with numerous areas of the business whilst also ensuring a top quality end result is achieved. Ability to work independently and in a team as well as ability to take on responsibility for own projects.
• Experience managing agencies, stakeholders and the briefing/feedback process.
  
  Paddy Power has been breaking and re-writing the rules since 1988, from on-track bookmakers to cheeky upstart mischief-makers, to part of the largest betting and gaming technology company in the world. In the UK & Ireland region of Flutter - we are joined by Betfair, PokerStars, Sky Betting & Gaming and tombola - we've never been bigger or better!
Hard work, innovative spirit and boldness has brought us to where we are today. We take our work seriously, but not ourselves. We win by having the best people working well together, and we can guarantee you'll have fun on the job. Sound good? We'd love for you to join us! About Flutter: Flutter is the world's leading online sports betting and iGaming operator, with a market leading position in the US and across the world. Our ambition is to change our industry for the better, making use of our significant scale and challenger mentality.

What's in it for you:
• Flexible ways of working - home or office, it's your choice!
• £1,000 learning fund
• Unlimited holiday
• Twice-yearly bonus (with part of it guaranteed!)
• Pension contribution scheme
• Private healthcare
• Access to thousands of Udemy courses
• Invest via the Company Sharesave Scheme
• 16 hours paid volunteering time per year