Brand Media Manager

We are looking for a Brand Media Manager to join our growing Marketing team here at Matalan Support Hub. To create a strategic plan for Brand media/upper funnel media channels that drive awareness & consideration in a cost effective way, aligned to the brand strategy & own the Media plan.,

• Responsible for the planning and articulation of the Brand Media strategy to demonstrate how our brand spend will be invested and what that will return.
• Responsible for the optimisation, coordination, booking & delivery of brand media, including paid partnerships via the agency.
• Responsible for the management & usage of strategic paid partnerships
• Responsible for the management & delivery of media audits.
• Accountable for the use of econometric data, brand equity models & sales data to make decisions, optimise campaigns & plan future strategies across brand media, including paid partnerships.
• Understand brand performance results &creative effectiveness of media.
• Responsible for sharing of competitor analysis to help the business understand market.
  
  Should have +4 years in a similar role; with a strong brand media background.
• Ideally (but not essential) has worked both client-side and within an agency
• Good understanding of retail (and some exposure to fashion retail), ideally within an Omnichannel business.
• Excellent communication skills with the ability to influence key business stakeholders.
  
  From humble beginnings to disruptive innovations in the retail industry, find out about how Matalan is ever-evolving here.
We know as a team, we are stronger together - we champion equality for all and make lasting connections that go beyond work. We thrive off our inclusive culture, encouraging our colleagues to bring their true selves to work and contributing to collective creativity, open-mindedness and growth.

In addition to competitive salaries, we also offer the below core benefits:
• 20% staff discount, which increases with length of service
• Thrive Recognition Scheme
• Wellbeing support provided by the Retail Trust
• Life Assurance
• Retail Rewards platform offering discounts for other retailers
• Pension Scheme
• Access to a wide range of career development
• Additional benefits may apply depending on your role and area of the business