Corporate and Relocation Development Manager
ACS International Schools, Egham Wick, Surrey
Corporate and Relocation Development Manager
Salary not available. View on company website.
ACS International Schools, Egham Wick, Surrey
- Part time
- Permanent
- Onsite working
Posted 1 week ago, 5 Apr | Get your application in now before you're too late!
Closing date: Closing date not specified
job Ref: c7f27f7307c2458ba237b95d401c1bb2
Full Job Description
- Collaborate with the Head of Marketing and Senior Planning, Insight & Research Manager to develop and implement a UK Relocation and Corporate Growth Strategy.
- Initiate and oversee School Relocation events, conducting one per school, per year, in coordination with School Marketing Managers.
- Lead in formulating and executing a social media strategy aimed at driving corporate enrolment and targeting the expatriate market, with a specific emphasis on LinkedIn, ensuring adherence to ACS social media guidelines.
- Expand the network and outreach of followers through compelling and influential content.
- Collaborate with key stakeholders to brainstorm ideas for engaging with the corporate market, including proactive sharing of industry thought leadership content such as mini-videos and podcasts.
- Optimise the customer journey through effective targeted campaigns, leveraging data analysis to refine strategy.
- Identify and champion the International Schools market, focusing on global mobility, and develop an annual marketing plan accordingly.
- Monitor, evaluate, and report on industry trends, insights, and activities, presenting a monthly report to the Marketing Director, Head of Marketing, and Senior Planning, Insight & Research Manager.
- Participate in relevant industry events and conferences, building networks and establishing oneself as a key spokesperson, while also developing expertise in the field.
- Initiate PR opportunities within Corporate and Relocation markets, serving as a foundation for digital content, press releases, and quarterly e-magazines, thereby enhancing ACS's presence in these markets.
- Budget ownership, including budgeting for relocation events (circa £30k).
- Accountability for cultivating the market segment that significantly contributes to ACS revenue.
Strong interpersonal, networking, and presentation skills. - Demonstrate excellent gravitas and confidence.
- Exhibit a self-starting attitude with the ability to work independently and as part of a team.
- Maintain a positive demeanor with a flexible, can-do approach, along with adaptability to change.
- Willingness to attend evening networking events outside of regular office hours and occasional international travel.
- Possess strong influencing skills to nurture relationships and motivate individuals.
- Demonstrate a pioneering, growth-oriented attitude with a penchant for challenging the status quo.
- Ability to showcase strategic thinking complemented by excellent written communication skills. Working Pattern: Part time, three or four days per week (depending on availability) 8.30am - 4.30pm. The position necessitates travel to all three ACS Schools, London, and other event locations, including online events. You will be required to work one day a week at the Cobham campus to attend central Marketing meetings.
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