Digital Marketing Business Partner

As our Digital Marketing and Communications Business Partner, you will be responsible for developing, implementing, tracking and optimising our digital marketing and communication strategy across all digital channels. The ideal candidate will have a strong grasp of marketing tools and applications and be able to lead integrated digital strategies from concept to execution. Be comfortable with autonomy, owning projects and delivering quality content in line with guidance and support. You should be able to oversee a range of digital brand and commercial initiatives that helps to reposition Ricardo across all the markets in which it operates. Main responsibilities

• Support the development of Ricardo's digital channel strategy.
• Plan and execute digital marketing, including SEO / SEM, marketing database management, social media and display advertising campaigns.
• Identify trends and insights, and optimise spend and performance based on the insights.
• Brainstorm new and creative digital approaches for our digital channels.
• Collaborate with internal teams to optimise campaign delivery and performance.
• Building and maintaining Ricardo's brand across multiple social media channels.
• Creating, executing and monitoring digital marketing budgets.
• Measuring and reporting on key performance metrics.
• Coordinating with the digital marketing team to identify innovative growth strategies.
• Preparing reports on the performance of digital campaign development.
• Using advanced analytics software to identify customer touchpoints and assess end-to-end customer experience across diverse digital channels.
• Identify and collaborate with relevant influencer's to enhance brand visibility and engagement.
• Address any online concerns or issues in a professional manner, managing the brand's reputation online., You will be warmly welcomed into our workplace where every voice matters. We are diverse thinkers and doers, coming together to create a culture of inclusion.
We will support you to find your place. We will encourage you to use your passion and expertise to make a positive impact through the projects you work on. Your knowledge and desire to bring about change will be invaluable in helping deliver innovative solutions that support communities across the globe in becoming safer and more sustainable. Work life balance We offer flexible approaches to work, whether that is working from home, being in the office, or as a hybrid worker. We're happy to discuss flexible working arrangements. Wellbeing is at the core to our culture, allowing employees to flourish and to achieve their full potential.


• Degree in Marketing / business or similar.
• Experience in a similar digital role with an ability to demonstrate a return on investment from activities undertaken.
• Up-to-date with the latest trends and best practices in online marketing and measurement.
• Experience with CRM.
• Experience with SEO / PPC / optimising Google AdWords campaigns.
• Excellent verbal and written communication skills.
• Strong analytical skills and data-driven thinking, including effective report writing for both senior stakeholders and peers within the team.
  
  Ricardo plc is a global strategic, environmental, and engineering consulting company. With over 100 years of engineering excellence and employing close to 3,000 employees in more than 20 countries, we provide exceptional levels of expertise in delivering leading-edge and innovative cross-sector sustainable products and solutions.
Every day, we enable our customers to solve the most complex and dynamic challenges to help achieve a safe and sustainable world.

We want you to know how much you are valued. Your remuneration and benefits package will reflect that. You will receive a range of benefits which include support for your physical and mental health. Our core benefits include 25 days' annual leave, plus 8 flexible bank holidays, a competitive company pension scheme, life assurance and professional subscriptions reimbursement. We also offer a wide range of flexible benefits to suit your lifestyle. Diversity, Equality, and Inclusion statement We are an Equal Opportunity Employer, we believe in each person's potential, and we'll help you reach yours. We have an ambitious diversity, equality, and inclusion approach as explained here. We value diversity; recognising that a more diverse workforce creates a richer and more varied working environment. Diversity also drives innovation, by allowing us to offer our clients the best consultancy service that we can. As part of our commitment to engage positively and pro-actively with all our employees and to ensure an inclusive culture, we are a recognised as a 'disability confident' employer. Next steps