Up Learn is looking for a talented and driven Marketing Manager to play a key role in our growing EdTech business. You'll focus on B2B marketing (with some B2C elements), crafting compelling campaigns that drive inbound leads, engagement, and brand awareness across online and offline channels. This role is perfect for someone who loves writing compelling copy, thrives in a data-driven environment, and enjoys end-to-end ownership of marketing campaigns. If you're eager to make an impact and help shape the future of marketing at Up Learn, we'd love to hear from you! About us At Up Learn, we've built the world's most effective learning experience by combining cognitive science, instructional theory, and artificial intelligence. Our mission is to make education accessible and effective for all students, starting with A Levels. The results speak for themselves: 97% of students who complete our courses achieve an A/A

• , even those who started with lower grades.
We are scaling fast, backed by major investors including Forward Partners and the Branson family. For every paying student, we provide a full scholarship to a student in need - ensuring education is accessible to all.,
• Email Marketing & CRM: Plan, write, and execute email campaigns for teachers, schools, parents, and students, optimising for engagement, open rates, and conversions.
• Content & Copywriting: Develop compelling B2B content, including thought leadership articles, website copy, case studies, and targeted promotions.
• Marketing Strategy & Analytics: Conduct A/B testing, analyse performance metrics, and use data-driven insights to refine campaigns.
• Multi-Channel Marketing: Support marketing initiatives across social media (LinkedIn, Twitter), website content, and offline channels (events, exhibitions, direct mail campaigns).
• SEO & Website Management: Optimise content for search engines and ensure our website supports overall marketing goals.
• HubSpot & CRM Management: Use HubSpot (preferred) or similar CRM tools for email segmentation, automation, and lead nurturing., We provide a great set of benefits that all focus on helping Up Learn team members lead healthy and fulfilling lives.
Working at Up Learn gives you: ️ Awesome colleagues! We've put together a cracking team, and now you're part of it you'll shape the future of it Meaningful, fulfilling and engaging work that has an immediate positive impact on tens of thousands of students and the potential to impact millions of students The opportunity to build the future of education and accelerate the advance of humanity's ability to learn Tons of opportunities to learn and develop a wide range of skills including marketing strategy, data analytics, content writing, project management, and more Up Learn supports a hybrid working environment with a minimum of two days in the office per week (one team day and one company day) and the rest is up to you!

You are a proactive, creative, and hands-on marketer with at least 3 years of experience in digital marketing, content marketing and broader B2B marketing (e.g., events, direct mail, account-based marketing). You thrive when given autonomy to manage projects from start to finish and are eager to experiment, analyse, and optimise. You bring a strong work ethic, a problem-solving mindset, and a passion for impactful campaigns. This is a fantastic opportunity to work in a dynamic, fast-paced and collaborative environment where your contributions will directly influence business growth.,
• 3+ years' experience in digital marketing, email marketing, and content marketing (B2B & B2C experience preferred)
• Experience in SaaS, EdTech, or product marketing
• Proven ability to craft compelling copy and campaigns that drive engagement
• Strong analytical skills, using data to optimize marketing strategies (e.g., A/B testing, performance analysis)
• Hands-on experience with CRM tools, with HubSpot knowledge being a strong plus
• Comfortable with CMS platforms (WordPress preferred) and managing website content
• Social media savvy, particularly on LinkedIn and Twitter, to drive engagement and brand awareness
• Highly organized, self-motivated, and capable of working independently
• Bonus / nice to have:
• Experience in marketing for the UK education sector
• Basic SEO knowledge and experience optimising content for search engines
  
  A competitive salary plus quarterly incentives and bonus
~35 days of paid holiday per year made up of: 26 days of bookable holiday, plus bank holidays, plus unlimited 'extra days' (i.e. if you need a few more days, no problem) Significantly enhanced parental leave Level 6 (highest level) dental insurance Paid-for coffee breaks (a great chance to get to know the team) Paid-for sporting activities like 5-a-side football games, badminton games, monthly CrossFit sessions as well as an in-office shower to make it easier to participate Annual 3-day company off-site where we fly in our international team members, get out of the city and take a break together A spacious and bright private office in Old Street, with delicious coffee, a selection of teas and unlimited snacks and drinks Cycle-to-Work: we are registered so you can buy a bike and accessories tax-free Unlimited budget for any work-related books you need Family access to Up Learn: your family and close relatives get unlimited access to any Up Learn course for free! Our core values: Live for Learning: we are open-minded and have a never-quenched thirst for learning, expanding our experiences, getting feedback, iterating and improving Strive for Consistent Excellence: we hold an extremely high standard, pay attention to the details and take pride in consistency Objective and Rational: we think from first principles, avoid biases, use believability, regulate our emotions and are obligated to dissent when we disagree Relentlessly Resourceful: , we don't compromise, we work smart and get the job done Caring and Compassionate: we demonstrate care and compassion for ourselves, each other and for students