We're looking for an experienced senior marketer or campaign manager to join our team at City Hall, ensuring all Londoners are aware of the Mayor of London and GLA's work and how to participate in their city.

• You'll plan and manage an important new strand of integrated campaign activity that focuses on using digital, traditional and innovative channels to reach local audiences across London. Our team leads on a range of exciting and important campaigns for the city, working to make London greener, safer, fairer and more prosperous.
• You'll be helping communicate to Londoners on priority issues for Londoners such as housing delivery, air and water quality, and crime and safety, as well as cultural and community events and opportunities for young people.
• You'll be skilled at running integrated, public-facing campaigns using the full channel mix and developing insight-driven strategies. Experience working with agencies (creative, media, public relations and research) is desired, and you should be confident managing complex projects with lots of moving parts. The role is part of a small team with a lot of responsibility, so you'll be happy working independently and confident working with different stakeholders.
• You'll also be responsible for responding to new communications requests - asking the right questions and making recommendations to senior stakeholders. So excellent attention to detail is essential.
• If you're enthusiastic, passionate about running great campaigns and a strong communicator, this could be a perfect opportunity for you.
What your day will look like You'll be identifying exciting communications opportunities across the organisation and translating them into assets and messages perfect for London's many local audiences. This role is incredibly collaborative and involves developing key relationships both internally and externally, including working closely with:
• The rest of the External Relations unit (Marketing, Press, Digital Communications, Events and more) to collaborate on communications opportunities, design and deliver integrated delivery plans
• The Creative team, content producers and external agencies to develop assets and campaign materials
• Policy, Data and Insight teams across the GLA gather compelling materials to use in our campaigns, Personal statement with a maximum of 1500 words. Please ensure you address how you demonstrate the essential criteria outlined above in the advert.
Please ensure your CV and Personal Statement have a maximum file size of 1.5MB each and upload your Personal Statement to the 'CV and Cover Letters' section' of the form, ensuring you address the technical requirements and competencies in your Personal Statement. Word or PDF format preferred and do not include any photographs or images. Please ensure your CV and Personal Statement are saved with the job reference number as part of the naming convention (E.g., "CV - applicant name - 012345) As part of GLA's continuing commitment to be an inclusive and equal opportunity employer we will be removing personal identifiable information from CVs and Personal Statements that could cause discrimination.


• Significant experience delivering complex integrated campaigns including managing budget, asset design, and delivery; using a range of local media, social media and digital channels to authentically reach and engage diverse communities
• Understanding and working with new and alternative media channels, including message carriers, community influencers and partners
• Excellent communicator with the ability to educate and gain buy-in to new ideas and new ways of doing things; and use data and insight to inform message development and design.
• Excellent copywriting and editing skills
• An understanding of data analytics and statistics in the context of developing compelling and accurate messaging
• Experience working in a complex stakeholder environment, including collaboration with research, creative, and political stakeholders to develop campaigns
The GLA Competency Framework Guidelines further detailing each competency and the different level indicators can be found here: GLA Competency Framework, Successful candidates must undergo a criminal record (DBS) check but some roles may require additional security screening.

GLA staff are hybrid working up to 3 days a week in our offices and remotely depending on their role. As part of this, you will need to split your time between home working and coming into the office. In addition to a good salary package, you will be paid every four weeks, providing frequent salary payments. We also offer an attractive range of benefits including 30 days' annual leave, interest free season ticket loan, interest free bicycle loan and a career average pension scheme.