Talent Acquisition Marketing Outreach Lead

We're looking for a Marketing Outreach Lead to join our Recruiting Marketing team, supporting us on a brand-new contract on a 7-month fixed term basis. You'll use a diverse range of digital and Out of Home marketing channels to boost brand awareness in the area, positively influencing consideration of the opportunities and supporting a pipeline of applications. You'll coordinate and attend in-person job fairs and community outreach activities, while also working with our recruitment marketing agency to manage online attraction. You'll be self-motivated and take ownership of campaign success for this contract. This is an exciting opportunity to design, execute and own innovative marketing strategies. What You'll Be Doing In-Person Recruitment and Events:

• Plan and execute job fairs and local outreach events, coordinating attendance with internal stakeholders
• Planning and ordering branded merchandise and print materials for events
• Build relationships with career centres and local community organisations
• Represent our brand with energy and enthusiasm to attract talent
Digital and OOH Advertising:
• Develop and manage digital campaigns to enhance employer brand visibility
• Plan and oversee booking of OOH advertising (billboards, flyering, etc.)
• Analyse campaign performance and optimise for maximum reach and effectiveness
Brand and Strategy:
• Work closely with internal teams to align outreach efforts with hiring needs
• Identify new, innovative ways to connect with potential candidates and positively influence brand perception
• Monitor industry trends and adapt strategies accordingly
• Ensure all communications and creative is on-brand
  
  Are you a dynamic, people-focused marketer with a passion for creating impact? Do you thrive in fast-paced environments where no two days are the same? If so, we want to hear from you!, Proven experience in marketing, employer branding, or recruitment outreach
• Strong project management skills with the ability to juggle multiple campaigns
• Experience in digital marketing and/or OOH advertising
• A confident communicator who loves networking and engaging with people
• Data-driven mindset
  
  At Serco, we're a fast-growing company, serving governments around the globe. Our work spans a wide range of sectors including Justice, Immigration, Defence, Leisure, Healthcare, Transport, and Citizen Services. We're committed to delivering, improving and redesigning public services for the benefit of everyone, guided by our values of Trust, Care, Innovation, and Pride.
Our inclusive recruitment process: We see people first and foremost for their performance and potential. We're a proud holder of the Gold Inclusive Employer Standard and a Disability Confident Leader, championing fair access to employment and equal opportunities for all. As part of the Disability Confident Scheme, disabled applicants who meet the minimum criteria for the job will be given the opportunity to demonstrate their abilities at an interview. At Serco we support fair access to employment for those with unspent criminal convictions through the 'Ban the Box' pledge (some may be exempt due to the nature of the role and the security clearance required). About Serco At Serco, not only is the nature of the work we do important, everyone has an important role to play, from caring for vulnerable people to managing complex public services. We are a team of 50,000 people responsible for delivering essential public services around the world in areas including defence, transport, justice, immigration, healthcare and citizen services. We are innovators, committed to redesigning and improving public services for the benefit of everyone. By joining Serco you will have unlimited access to our Global Employee Networks - SercoInspire (Gender), SercoEmbrace (Multicultural), SercoUnlimited (Disability) and In@Serco (LGBT & Networks). Serco Employee Networks, led by colleagues who are passionate about diversity, inclusion and belonging.


• Opportunities for growth and professional development, while owning and driving campaign performance
• 25 days holiday plus bank holidays (PA)
• Up to 6% contributory pension scheme
• Health and wellbeing benefits including Employee Assistance Programme, Bupa Anytime HealthLine, a wellbeing app, 30% off at Serco-managed leisure centres, and 24/7 access to a virtual GP service
• Discounts across around 1,000 retailers, from food and clothing to days out, entertainment and travel.
• Join our employee networks where colleagues can come together, meet new people, find support, share ideas and be part of a real community.