Marketing and Communicati...
FORESTRY COMMISSION, Coleford, Gloucestershire
- Full time
- Permanent
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Marketing and Communications Officer
Salary not available. View on company website.
FORESTRY COMMISSION, Coleford, Gloucestershire
- Onsite working
- Full time
- Permanent
Full Job Description
During the first two years of the post, you will be focused on the Forest of Dean with 3 days a week working on the Cannop Ponds project, and the remaining two days marketing our main visitor sites Beechenhurst, Mallards Pike, Symonds Yat Rock and the Forest of Dean Cycle Centre.
Once the Cannop Ponds project funding has concluded in around two years time, it is highly likely that your patch will extend to sites in the north of the district, notably Wyre Forest in Worcestershire, and the beat offices in Shropshire.
Please see the job description below for more information and details about what we need from you.
Where youll work
The West England Forest District team are custodians of 38,500 ha of the Nations Forests in the west and south-west of England. Our woods can be found from Shrewsbury in the north to the majestic veteran trees of Savernake Forest near Marlborough, and the conifer forests on Bodmin Moor, and ancient woodlands of the Glynn Valley in Cornwall. The district is based in the historic Forest of Dean which lies between the rivers Wye and Severn in Gloucestershire.
Over two-thirds of our woodlands lie in protected landscapes, with two National Parks, and numerous National Landscapes and sites of special scientific interest. Our team sustainably produce over 220,000 tonnes of timber per annum, whilst providing safe homes for a wide range of wildlife from the common to the rare. We are proactively managing our woods to mitigate against our changing climate and the biodiversity crisis. We are passionate about welcoming visitors to the Nations Forests and encouraging everyone to enjoy our natural world in a responsible way, supporting healthy lifestyles and mental health., + design and implement communications around the Cannop Ponds project via social media, website updates and press releases - these communications will keep the public informed of progress being made on the project, from its history through to planning permission and construction
+ work with the project team to deliver the engagement plan for the project - this will include supporting engagement events at key project milestones
+ advise and support the project team on engaging with local communities
+ work with the team on the social value plan for the project
+ develop and maintain relationships with site partners and stakeholders affected by the project
+ respond efficiently and effectively to emergency situations as they may arise, providing professional communications support to front-line staff
+ plan and create written content for signage and interpretation for the different stages of the project to help visitors to the site to further engage with our work
+ monitor shared email inbox and work with the project team to respond to enquiries
Recreation Marketing (initially 40%):
+ develop and evaluate the recreation hub marketing plan (including budget management) for the recreation sites in the Forest of Dean to support local and national objectives
+ proactively engage with recreation hub teams to ensure national marketing campaigns are planned and coordinated
+ deliver and support local marketing of the recreation hub sites
+ support managing social media accounts for the Forest of Dean, Beechenhurst and the Forest of Dean Cycle Centre
+ develop and maintain relationships with site partners to mutually support marketing and business objectives
+ have an active overview of the recreation hub site pages on the Forestry England website, maintaining quality and relevance of content
+ maintain and develop relationships with tourism bodies and stakeholders to promote the offer at our forests
+ use market research and data collection to target a wide range of visitors across all seasons
+ explore and support our emerging supporter development initiatives, such as corporate volunteering, individual giving and legacy giving
+ promote good news stories and support key projects with activity including press releases, website updates and social media content
Other work as required:
+ plan and deliver according to a yearly budget
+ work within and as part of the wider district engagement team to plan campaigns and initiatives collaboratively. This requires attendance at local delivery team meetings
+ support the internal communications function by supplying engaging stories for the districts intranet and encouraging better internal communications through attending local delivery team meetings
+ track and measure the impact and effectiveness of our communications and marketing, including outreach, event participation, media stories, etc
+ develop and deliver compelling content to tell the story of sustainable forestry, from our work reintroducing and protecting wildlife to our drive to connect the public with nature
+ help steer and plan public behaviour change campaigns, from littering to building unauthorised trails in our forests
And any other task reasonably requested by your line manager., We'll assess you against these behaviours during the selection process:
+ Communicating and Influencing
+ Delivering at Pace
+ Working Together
+ Seeing the Big Picture, This vacancy is using Success Profiles (opens in a new window), and will assess your Behaviours and Experience.
You will be asked to upload your CV and to write a 200 word statement on your relevant experience and career history, along with a personal statement of no more than 500 words. You will be assessed on both during sifting. More details about how to apply are listed on the application form. You will be assessed on a technical skill and four behaviours during your interview.
The Behaviours being assessed at interview are
+ Communicating and influencing
+ Delivering at pace
+ Working together
+ Seeing the big picture
Successful candidates will undergo a criminal record check and the government baseline personnel security standard check.
If you require any reasonable adjustments, please email fcrecruitmentteam@forestryengland.uk.
Read more about our application process and working with us on the Forestry England website.
Feedback will only be provided if you attend an interview or assessment.
Security
Successful candidates must undergo a criminal record check.
People working with government assets must complete baseline personnel security standard (opens in new window) checks.
Nationality requirements
This job is broadly open to the following groups:
+ UK nationals
+ nationals of the Republic of Ireland
+ nationals of Commonwealth countries who have the right to work in the UK
+ nationals of the EU, Switzerland, Norway, Iceland or Liechtenstein and family members of those nationalities with settled or pre-settled status under the European Union Settlement Scheme (EUSS) (opens in a new window)
+ nationals of the EU, Switzerland, Norway, Iceland or Liechtenstein and family members of those nationalities who have made a valid application for settled or pre-settled status under the European Union Settlement Scheme (EUSS)
+ individuals with limited leave to remain or indefinite leave to remain who were eligible to apply for EUSS on or before 31 December 2020
+ Turkish nationals, and certain family members of Turkish nationals, who have accrued the right to work in the Civil Service
Further information on nationality requirements (opens in a new window)
Working for the Civil Service
The Civil Service Code (opens in a new window) sets out the standards of behaviour expected of civil servants.
We recruit by merit on the basis of fair and open competition, as outlined in the Civil Service Commission's recruitment principles (opens in a new window).
The Civil Service embraces diversity and promotes equal opportunities. As such, we run a Disability Confident Scheme (DCS) for candidates with disabilities who meet the minimum selection criteria.
The Civil Service also offers a Redeployment Interview Scheme to civil servants who are at risk of redundancy, and who meet the minimum requirements for the advertised vacancy.
Diversity and Inclusion
The Civil Service is committed to attract, retain and invest in talent wherever it is found. To learn more please see the Civil Service People Plan (opens in a new window) and the Civil Service Diversity and Inclusion Strategy (opens in a new window).
Apply and further information
This vacancy is part of the Great Place to Work for Veterans (opens in a new window) initiative.
The Civil Service welcomes applications from people who have recently left prison or have an unspent conviction. Read more about prison leaver recruitment (opens in new window).
Once this job has closed, the job advert will no longer be available. You may want to save a copy for your records.
Essential professional and technical experience
+ relevant experience in a marketing and communications environment
+ relevant experience of developing content in all forms of media (electronic and print-based) to support communications and marketing objectives
+ strong digital marketing knowledge and skills, including content creation, promotion and social media management
+ creative flair and excellent written skills, with proven experience of copy writing and editing for the web
+ proven organisational skills with the ability to work to tight deadlines and balance priorities whilst managing several projects simultaneously
+ ability to work independently, use initiative and solve problems
+ excellent interpersonal skills including the ability to liaise effectively with a wide range of staff and partners
+ excellent IT skills including word processing, spreadsheets and using CMS
+ ability to work effectively in a geographically spread team
Alongside your salary of £32,089, Forestry Commission contributes £9,296 towards you being a member of the Civil Service Defined Benefit Pension scheme. Find out what benefits a Civil Service Pension provides., Alongside your salary, Forestry England contributes an average of 28.97% towards your pension. You will become a member of the Civil Service Defined Benefit Pension Scheme.
+ 25 days holiday a year, raising by one day every years service, up to 30 days (pro-rated for part time employees) plus additional days off such as bank holidays.
+ STaR is our employee benefits scheme offering discounts on everyday supermarket shopping, as well as other things such as hotel stays clothes, mobile phones, other electrical items, medical and car insurance, holidays, gym discounts, household bills, Headspace wellbeing app.
+ free parking at Forestry England sites and free entry to our National Arboretums at Westonbirt and Bedgebury.
+ a commitment to lifelong learning through career development. Forestry England will support your career development in a variety of ways, including continual professional development, support for individual learning plans and sponsored membership of professional bodies.
Read more about the benefits on the Forestry England website.
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About this company
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FORESTRY COMMISSION
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