Brand Manager: Virgin Atlantic

The Brand Manager contributes to Virgin Atlantic's future by spearheading strategic brand initiatives and campaigns that appeal to consumers. They collaborate closely with the Senior Marketing Manager and other teams to develop compelling communications and implement innovative campaigns.

This is a wonderful opportunity for an experienced creative and dynamic marketeer to contribute significantly to the development of one of Britain\'s most beloved brands. You\'ll be naturally creative, innovative, and someone who actively pursues opportunities to challenge the status-quo in the ever-evolving travel industry landscape. An understanding of brand and business strategy is crucial, and excellent communication skills are a must.

Day to day

• Collaborate on multiple campaigns with Senior Marketing Manager, partnering with agencies to build impactful campaigns for Virgin Atlantic, managing fast-paced implementation and multiple executions across channels.


• Lead cross-functional working groups to amplify campaigns through paid, owned and earned touchpoints, driving greater awareness and revenue.


• Manage creative partners (internal and external) to encourage them to deliver their best work with Virgin Atlantic.


• Collaborating with various teams internally, including the creative, international, customer journey, and ops teams, to establish connections among individuals, projects, and partners.


• Drive global connections planning with touchpoint owners. Collaborate effectively with customer & crafts teams to ensure new initiatives are brought to life in a manner consistent with the overarching brand-business strategy.
  
  Extensive marketing experience in top-tier brands (client or agency side).


• Significant experience in managing brand ATL campaigns with multi-million pound budgets, from brief to PCA.


• Proven track record of management of creative and media agencies.


• Strong well-rounded creative skills, from briefing work, judging work and evaluation against briefs.


• Able to analyse data to build clear and concise reports and turn insight into action.


• Ability to take ownership of large projects that support commercial needs with clear planning, activation and evaluation, working with internal teams and external partners.


• Strong critical thinking and problem-solving skills, ability to creatively approach challenges and anticipate future needs.
  
  At Virgin Atlantic Airways, we believe that everyone can take on the world, and it's our vision to become the most loved travel company. As we embark on this next exciting stage of our journey, we're harnessing our spirit of entrepreneurship and innovation to challenge the status quo. We\'re committed to pioneering change through partnership and being transparent in our progress. To do this we need \'best in class\' talent to join us with ambition, drive & the unrelenting desire to always strive for bigger and better., Manor Royal Business District is the biggest business park of the Gatwick Diamond area and one of the south east's premier mixed activity employment hubs.


Enviable location and connections

Situated at the heart of the Gatwick Diamond on the Sussex and Surrey county borders, just two miles from London Gatwick Airport, a major motorway junction (M23 Junctoion 10) and two mainline railway stations (Gatwick Airport and Three Bridges), Manor Royal is a popular choice for a diverse range of occupiers including a host of blue chip global brands.

Manor Royal in numbers

• One of the biggest business parks in the South East.


• Covers an area of 539 acres - that's over 300 football pitches.


• 700 properties


• 500 businesses


• 30,000 people


Manor Royal more than a number

Since the formation of the Manor Royal Business Group (MRBG), an association of Manor Royal based business and firms, being on Manor Royal means being part of something. You're never just a number.

Manor Royal makes sense

Scale, diversity, location and great connectivity with a property offer to match means Manor Royal based firms are never far away from their suppliers, customers and a talented workforce.