Comms Strategist
OLIVER agency, Bracknell, Bracknell Forest
Comms Strategist
Salary not available. View on company website.
OLIVER agency, Bracknell, Bracknell Forest
- Full time
- Permanent
- Onsite working
Posted 6 days ago, 14 Dec | Get your application in now to be included in the first week's applications.
Closing date: Closing date not specified
job Ref: a6fbe2d27345447a9865947d91a8aff0
Full Job Description
This role is part of a multi-disciplined OLIVER team working in partnership with our client, a global technology company, to deliver impactful and effective marketing content and communications across their wide range of products and brands. The Comms Strategist is a client-facing role, serving as a strategic partner to client stakeholders, understanding and clarifying their needs and challenges, as well as collaborating with our creative team to develop effective marketing strategies and content that address these demands. What you will be doing:
- Liaising with client stakeholders across different business units and markets, to understand their needs and challenges, and helping to shape briefs for a range of B2B marketing outputs (including eCommerce, sales collateral, brochures, event activations, and video content)
- Conducting desk research, competitor analysis, and comms/content audits to gain a deeper understanding of different products, markets, and audiences
- Advising clients and internal teams on effective communication approaches, providing an informed point of view on appropriate channels, targeting and messaging to meet the client's objectives
- Translating client needs and requirements into clear, succinct briefs for the creative team, providing them with the relevant information and inspiration they need
- Working closely with the creative team to develop creative ideas and executions that deliver on the strategy and creative brief
- Supporting the annual planning process by bringing strategic rigour, best practice and external inspiration
- Collaborating with counterparts in other regions to develop a global view on best practice
- Driving continual improvement of via user feedback, research and data analytics
- You will be open and willing to attend sustainability training relevant to your role and soak up recommended research and reading about sustainability issues
Proven experience (5+ years) in planning and executing marketing and communications activities, preferably in the B2B space - Solid understanding of the B2B marketing environment and channel landscape
- A clear understanding of the communications planning and creative process, likely gained from time spent in an agency or through close collaboration with agencies
- Ability to think creatively and generate ideas as part of integrated communication strategies and plans
- Proficiency in understanding and navigating complex organisations with a wide range of products and customers
- Comfortable liaising directly with clients as well as with creative teams
- Confident taking a big picture view on business issues, wider implications and long-term impact, as well as working on executional briefs
- Strong organisation and communication skills, with an ability to manage multiple projects simultaneously
- You can be the change - you prioritise environmental responsibility, social equity, and economic viability and how that translates into your day-to-day role, Be Ambitious to succeed Be Imaginative to push the boundaries of what's possible Be Inspirational to do groundbreaking work Be always learning and listening to understand Be Results-focused to exceed expectations Be actively pro-inclusive and anti-racist across our community, clients and creations
Established in 2004, OLIVER is the world's first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences. As a part of The Brandtech Group, we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results.
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