Consumer and Retail Marketing Manager
Lenovo, Farnborough, Hampshire
Consumer and Retail Marketing Manager
Salary not available. View on company website.
Lenovo, Farnborough, Hampshire
- Full time
- Permanent
- Onsite working
Posted 2 weeks ago, 7 Dec | Get your application in now before you miss out!
Closing date: Closing date not specified
job Ref: 79fc06124a6445b2bad68962f4f780d4
Full Job Description
- Engage with Retailer Teams: Collaborate with the marketing and buying teams of nominated retailers to build quarterly co-marketing, MDF, and communication plans.
- Product Representation: Ensure excellence in product representation, including in-store theatre, feature and benefits display/ticketing, and visual merchandising.
- Marketing Plan Translation: Translate business and account strategies into marketing plans for retailers.
- Brand Amplification: Amplify Lenovo-owned brand and end-user campaigns through retailers.
- Budget Management: Manage and own retailer co-marketing/MDF budgets and spending.
- Sales and Strategic Targets: Work closely with the retailer Account Manager to meet sales and strategic account targets, and contribute to the strategic account plan.
- Co-Marketing Execution: Oversee the execution, tracking, communication, management reporting, and delivery against KPIs for co-marketing activities.
- Alliance-Partner Funding Management: Manage relevant alliance-partner funding, including approval, claim, and proof of execution processes.
Marketing Experience: Proven experience in marketing, particularly in co-marketing and MDF management. - Strategic Thinking: Ability to translate business and account strategies into effective marketing plans.
- Budget Management Skills: Experience in managing marketing budgets and ensuring effective allocation of resources.
- Collaboration Skills: Strong ability to work collaboratively with internal teams and external partners.
- Project Management Skills: Excellent project management skills to oversee co-marketing execution and reporting.
- Communication Skills: Strong verbal and written communication skills for effective engagement with retailer teams and internal stakeholders.
- Social Media Expertise: Experience in managing corporate and gaming social media handles, including strategy, implementation, and execution of organic activities.
- Trend Awareness: Up-to-date with the latest social media trends and able to drive the social media agenda within the team.
Why Work at Lenovo We are Lenovo. We do what we say. We own what we do. We WOW our customers. Lenovo is a US$57 billion revenue global technology powerhouse, ranked #248 in the Fortune Global 500, and serving millions of customers every day in 180 markets. Focused on a bold vision to deliver Smarter Technology for All, Lenovo has built on its success as the world's largest PC company with a full-stack portfolio of AI-enabled, AI-ready, and AI-optimized devices (PCs, workstations, smartphones, tablets), infrastructure (server, storage, edge, high performance computing and software defined infrastructure), software, solutions, and services. Lenovo's continued investment in world-changing innovation is building a more equitable, trustworthy, and smarter future for everyone, everywhere. Lenovo is listed on the Hong Kong stock exchange under Lenovo Group Limited (HKSE: 992) (ADR: LNVGY). This transformation together with Lenovo's world-changing innovation is building a more inclusive, trustworthy, and smarter future for everyone, everywhere. To find out more visit www.lenovo.com , and read about the latest news via ourStoryHub (https://news.lenovo.com/) . - Private medical
- Income protection
- Attractive pension scheme
- Positive work life balance
- Learning and development
- Life insurance
- Lenovo and Motorola products discounts
- Lifestyle discounts
- Cycle to work
- MyGymDiscounts
- Mortgage advice and support
- Referral bonus
- Electric car salary sacrifice scheme
- Free onsite parking