Copywriter

Our copywriters are a valuable part of the brand marketing team at White Stuff. You'll be one of our two UK copywriters, on a fixed-term, maternity leave cover contract for a year. You'll be the voice of White Stuff, bringing the brand to life through your words.

Your role will be to produce accurate, informed and engaging product and editorial copy across all customer communication channels. You'll master the unique White Stuff tone of voice and be able to carefully sub-edit and proofread. You'll be full of ideas for content and will be involved in writing editorial features, including interviews. There's also scope to be involved in photoshoots.

What you'll be doing:

• Writing for emails, the website, store materials, social media and print


• Researching and writing engaging copy for editorial features


• Working closely with the Buying team to create clean, accurate and informed product copy that will increase conversion across womenswear, menswear, kidswear and homeware


• Contributing to campaign concepts, and writing compelling copy that will bring them to life


• Understanding, and contributing to the evolution of, the White Stuff tone of voice


• Proofreading copy before it goes live and/or to print


• Opportunity to conceptualise and contribute to shoots for street style and features


• Opportunity to help in content creation for social and other channels, PLEASE NOTE: When attaching your CV or work examples it is very important that you name your files to include your name and not just "cv.doc" or "curriculum vitae.docx" or "my_illustration.jpg". Instead use a format like this "joe_bloggs_cv.docx"


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Content Relationship
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I have carefully read the advert specification including details of where the position is based and provided details of any requirements stipulated in the advert within my application.

You are a talented writer who can create engaging, funny and original copy to deadline. You understand fashion and fashion terminology, and you're brimming with ideas on how we can create great content across different channels. You're a team player who thrives in a fast-paced environment.,
• Experience in similar copywriting role(s), preferably in the fashion industry


• Meticulous, efficient copywriting skills, a strong understanding of written English, and the ability to accurately sub and proofread


• A creative, funny and versatile writing style to cover product, editorial and marketing/campaign copy


• Knowledge of garment construction, textiles and fashion product terminology


• An enthusiasm for brainstorming new ideas


• Great communication skills, excellent time management and the ability to independently balance multiple tasks and deadlines at any given time


• Good understanding of best practice SEO


• Experience with a CMS and project management apps (e.g. Asana) an advantage


• Good understanding of social media
  
  White Stuff was established in 1985 through a simple idea. This idea grew and now we have shops and concessions in the UK and internationally, selling women's and men's clothing as well as beautiful accessories, homeware and cute kidswear. Our original prints (all designed in house), intricate details and considered design touches reflect our personality and make us subtly distinctive.


Our people are at the heart of our brand, constantly moving and driving us forward. We're sociable, talented and like minded and we're not hierarchical or political in how we do business. We encourage entrepreneurial ideas and accountability at all levels., As a copywriter at White Stuff you will be entitled to an array of great benefits, some of which include


• 2 extra (paid!) days off per year to volunteer in the local community


• 50% discount


• Subsidised BUPA Dental Insurance


• Healthcare cash plan and Life Assurance


• Interest free season ticket loan


• Pension Contribution