Corporate Communications PR Lead

The EMEA PR Lead is responsible for designing and leading regional communications programmes and activities to support corporate strategic priorities and reputation management for JLL across the EMEA region. The role works closely with the broader communications community globally and in EMEA to develop and implement and measure external communications programmes for the region that:
Promote JLL as an industry thought leader around our top strategic growth and brand priorities, including sustainability, future of work / spaces, technology and AI, and investment in real estate (in partnership with the EMEA Capital Markets Communications Manager).

Provide executive communications counsel and support, developing and leading strategic communications programs within the region for the Work Dynamics and Markets Advisory business (e.g. key growth priorities like sustainability, data centres and life sciences)

Manage reputational risk in traditional and social media and in support of client teams

Enhance the efficiency and efficacy of the corporate communications function through development of standard processes and templates and by adopting a data-driven approach to communications decisions

Lead regional implementation of global corporate communications programs and thought leadership reports

Manage the relationship with the PR agency of choice

The EMEA PR lead oversees external communications efforts while partnering closely with the broader communications team in the region and globally. Close partnerships with regional executive leadership, APAC and North America corporate communications team members and broader global counterparts; EMEA Markets Advisory, Work Dynamics, Capital Markets and other stakeholders will be essential to success.

This position reports to the Global Head of External Communications.

Responsibilities
Design and drive communications programs for the EMEA region that promote our corporate performance, growth priorities and expertise

Develop relationships and provide strategic communications counsel, acting as a trusted advisor to key contacts for Work Dynamics and Markets Advisory business lines

Collaborate with Capital markets PR leads

Drive effective external communications activity by creating consistent and compelling messaging, media relations activity, and advising on social media strategy

Be the main communications integrator across the EMEA communications network, by hosting monthly meetings for communications leaders to exchange information, best practice and successes.

Represent the EMEA communications team on the EMEA Research Insights Steerco

Work in close partnership with the internal communications and marketing teams to promote relevant external communications internally and identify internal opportunities to amplify externally.

Lead the development of high quality, engaging and original (multimedia) content to promote the company across a variety of platforms (print, broadcast and digital), with the overall aim of raising JLL's profile particularly amongst 'new' audiences

• , driving engagement and ultimately supporting lead generation and business line sales and marketing initiatives.


Lead proactive and reactive communications surrounding JLL's reputation in the region; this includes leading crisis/issues management, advising Markets Advisory and Work Dynamics leadership on how to plan for and respond to adverse public scrutiny in real time, and collaborating with global crisis leads as needed

Develop and manage issues/crisis situations in the EMEA region, both at a corporate level and by partnering with PR to provide guidance to business lines and local markets

Manage productive relationships with stakeholders and internal partners to the business (such as marketing, research, internal communications, brand, digital, etc.) at regional, national, and global levels

Lead implementation of support for global corporate communications initiatives within the region

Recommend and help implement process or organizational enhancements, as appropriate, to increase the efficiency and effectiveness of communications activities

This role is responsible for managing external PR agencies

Oversee the development and delivery of the quarterly EMEA media performance report

10+ years of experience in communications and/or marketing roles, preferably with previous professional experience with internal, external, executive, and crisis communications work in a large organization with a diverse workforce; professional experience leading communications efforts around topics like sustainability, diversity and inclusion, and purpose are a plus

Internal, executive and external B2B communications leadership and strategic thinking

Proven understanding of how to develop and lead communications efforts that influence and drive brand positioning

Strong organization skills and the ability to develop and drive process implementation

People management and development skills

Deep proactive and reactive experience with issues, crisis and reputation management for B2B and B2C issues, including serving as an on-the-record spokesperson and counseling executives on approach and responses

Proven ability to cultivate trust and advise leadership-level stakeholders on confidential matters

Ability to calmly solve problems and guide responses in high-pressure situations

Strength in writing and message development

Experience working with business media and targeted trade press; experience in counseling spokespersons for broadcast appearances

Demonstrated leadership skills, initiative, and creativity

Demonstrated ability to organize and manage multiple efforts simultaneously

Experience working in heavily matrixed environments, leading by influence, managing change, and achieving results in a collaborative work environment

Experience training and developing others' communications skills, with or without formal authority

Expertise in influencing business strategies and aligning communications with commercial objectives

Our people at JLL are shaping the future of real estate for a better world by combining world class services, advisory and technology to our clients. We are committed to hiring the best, most talented people in our industry; and we support them through professional growth, flexibility, and personalized benefits to manage life in and outside of work. Whether you've got deep experience in commercial real estate, skilled trades, and technology, or you're looking to apply your relevant experience to a new industry, we empower you to shape a brighter way forward so you can thrive professionally and personally., We're JLL-a leading professional services and investment management firm specializing in real estate. We have operations in over 80 countries and a workforce of over 102,000 individuals around the world who help real estate owners, occupiers and investors achieve their business ambitions. As a global Fortune 500 company, we also have an inherent responsibility to drive sustainability and corporate social responsibility. That's why we're committed to our purpose to shape the future of real estate for a better world. We're using the most advanced technology to create rewarding opportunities, amazing spaces and sustainable real estate solutions for our clients, our people, and our communities.

Our core values of teamwork, ethics and excellence are also fundamental to everything we do and we're honored to be recognized with awards for our success by organizations both globally and locally.

Creating a diverse and inclusive culture where we all feel welcomed, valued and empowered to achieve our full potential is important to who we are today and where we're headed in the future. And we know that unique backgrounds, experiences and perspectives help us think bigger, spark innovation and succeed together.

JLL recognizes the impact that the workplace can have on your wellness, so we offer a supportive culture and comprehensive benefits package that prioritizes mental, physical and emotional health.