CRM Campaign Manager

As an expert CRM Campaign Manager, you will own the end-to-end campaigns and programmes of activity. The role will support and manage the delivery and execution of best-in-class multi-channel communications primarily in email and SMS to achieve business outcomes.You will join a dynamic, collaborative and supportive team within a growth business.

Bringing your CRM expertise, you'll be required to:

• Be customer-centric


• Be data-driven and use customer insight to develop, implement and deliver campaigns


• Build test and learn strategies through developing and testing new features/creative or content/offers selection to ensure programmes are optimised in terms of performance and results


• Work with the Insight & Analytics teams and agencies to understand and optimise campaigns to improve performance


• Optimise existing journeys, develop new campaigns, and drive its implementation making sure it is continuously maintained and improved


• Build strong working relationships with internal and external stakeholders to deliver the most effective, integrated communications


• Embody an Agile mentality and culture to contribute to the growth of our business
  
  In order to be considered, you must have the following experience;


• Extensive experience in CRM email marketing; CRM principles; strategies; processes & testing


• Excellent interpersonal skills with the ability to craft compelling email content that resonates with the target audience


• Results-focused with previous CRM experience optimising towards conversion metrics and driving continuous improvement


• Excellent project management and organisational skills, can manage and prioritise multiple campaigns simultaneously and at tempo


• Effective collaborator with cross-functional teams with strong collaborator & agency management experience


• Experience of working with analytics & data teams & data-driven attitude: can interpret data and derive actionable insight and define customer segments
  
  This role is part of the Tesco Mobile team and will be based out of the Tesco Mobile Slough, or Welwyn Garden City office., Tesco Mobile is a totally unique business, a 50/50 joint venture between VMO2 and Tesco that launched back in 2003 and has gone from strength to strength as we've launched into new services, markets and customer propositions.


Tesco Mobile has more than 5 million customers and is award-winning, instilling agile methodologies and cultivating a fantastic can-do attitude across it's teams. We're always on the lookout for the best talent, be that from our two shareholders or the wider industry.

Working at Tesco Mobile means being employed by one of our joint venture shareholders - Virgin Media O2 or Tesco Mobile, our Head Office vacancies are advertised under both brands. Our culture is uniquely Tesco Mobile with a great sense of community, but with all the benefits of working for one of the shareholders as well. We pride ourselves on being a company where everyone's welcome and truly feels able to be themselves. We not only celebrate diversity but recognise the value and opportunity it brings in helping us to care for human connection - we are supermarket mobile!
The must haves

We'd also love you to bring;

• Paid search & paid social experience


• Exposure to telco/subscription-based business models


What's in it for you

Our goal is to celebrate our people, their lives and everything in-between. We aim to create a culture that empowers everyone to bring the best versions of themselves to work each and every day. We believe the most inclusive and diverse culture makes for a better business and a brighter world.

Working at Tesco Mobile means you get a bumper reward package bursting with benefits, and loads of extras you can add if you'd like to. These are designed to support both you and your loved ones, making sure that you're covered no matter what life throws your way.

We're all about hybrid working here, so expect to have a base location where you'll have the right facilities to enable amazing collaboration and quality time with your team, alongside all the right kit to work from home too.
Next steps

If we feel like a place where you can belong, we'd love to learn more about you as a person and your experience to date. Once you've submitted an application the next steps of the process, if successful, are likely to include two stage process.