CRM Executive
Lounge Underwear Ltd., Solihull
CRM Executive
Salary not available. View on company website.
Lounge Underwear Ltd., Solihull
- Full time
- Temporary
- Onsite working
Posted today, 4 Dec | Get your application in now to be one of the first to apply.
Closing date: Closing date not specified
job Ref: c2a5b64f78364f3f9806edc393335b45
Full Job Description
We are looking for somebody who has a real passion for performance-driven marketing, customer insights, and email marketing! As a CRM Executive at Lounge, you will work closely with our Head of CRM and the rest of the CRM team to build out personalised online shopping experiences for our customers across a variety of different markets, as well as analyse and report back on campaign results. You will be responsible for assisting the planning, strategising and execution and reporting of email and SMS campaigns, including email automation. With the nature of this role and our brand, we are looking for someone who is data-driven, analytical and a collaborative individual. As the team grows, you'll have the opportunity to grow too, alongside a young brand that is forward-thinking, fast-paced and ever-changing! We would like you to join us on this journey and contribute and influence our brand's growth! What you will do at Lounge:
- Help drive growth and email & sms excellence by supporting strategy planning and email campaign builds to maximise performance and meet KPIs
- Drive forward the implementation and optimisation of email automations.
- Report on territory performance, whilst investigating ways to drive performance.
- Build segmentation to target specific customers and to build a personalised customer journey.
- Implement core localisation optimsations that allow us to drive performance and stay relevant in each market.
- Report and analyse customer insights and behaviours.
- Have a data-driven mindset and fuel this into decision-making, working with your manager on how this sits within the strategy
- Have a creative approach, ensuring every touchpoint with the customer stands out from the competition and engages our Gen Z audience.
- Have excellent QA Standards ensuring Lounge standards of excellence are always achieved.
- Help drive a testing roadmap to ensure that both creative and copy are fully optimised and localised in each territory.
- Understand competitor landscape and be able to identify and analyse competitor campaigns and strategies
- Help drive copy writing that is relevant to our audience and that applied knowledge acquired by data analysis and test and learn approach, PLEASE NOTE: When attaching your CV or work examples it is very important that you name your files to include your name and not just "cv.doc" or "curriculum vitae.docx" or "my_illustration.jpg". Instead use a format like this "joe_bloggs_cv.docx" Files must be less than 4 MB. Allowed file types: txt pdf doc docx rtf jpg jpeg png Files must be less than 4 MB. Allowed file types: txt pdf doc docx rtf jpg jpeg png. Attachment Files must be less than 4 MB. Allowed file types: txt pdf doc docx rtf jpg jpeg png. Attachment Files must be less than 4 MB. Allowed file types: txt pdf doc docx rtf jpg jpeg png. Attachment Files must be less than 4 MB. Allowed file types: txt pdf doc docx rtf jpg jpeg png. Content Relationship I am contacting the advertiser for no other reason than to apply for this position. I am aware soliciting Fashion Workie users for other services or spamming is against the Terms & Conditions of usage. I have carefully read the advert specification including details of where the position is based and provided details of any requirements stipulated in the advert within my application.
- Have a keen eye for detail.
- Are analytical minded and have the ability to make decisions according to data.
- Have experience in Email Marketing, CRM and Google Analytics
- Have experience tracking and analysing campaigns.
- Are an Excel wizard
- Are a problem solver by nature and also a critical thinker
- Have a thirst for knowledge and thrive for development, CRM can be quite technical, we are always keen to learn and develop as the industry moves forward.
About: Inspired by real women and real moments, Lounge is on a mission to deliver Comfort Made Sexy. Underwear that looks just as good as it feels. Based in Solihull, England, we are a young, bold and inspired brand with an incredibly talented, fast-growing team. All of whom are dedicated to empowering and uplifting women worldwide, whilst delivering the best product and service in the industry. Got what it takes to be a Lounger? Show us what you've got..., - Collaboration is key, we're a team of Digital Marketing Experts and we value everyone's input, it's the only way we can be on the journey to become the biggest underwear brand in the world.
- We give you the time and space to innovate over maximising output.
- We hire experts in the field and passionate people who can comfortably speak up.
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