CRM & Loyalty Executive

Urban Outfitters, Inc., Ilford, Greater London

CRM & Loyalty Executive

Salary not available. View on company website.

Urban Outfitters, Inc., Ilford, Greater London

  • Full time
  • Temporary
  • Onsite working

Posted 2 weeks ago, 2 Nov | Get your application in now before you miss out!

Closing date: Closing date not specified

job Ref: ce809ab67f2a4f2582732283dc890f7f

Full Job Description

  • Responsible for managing and creating end-to-end automated customer journeys, utilising data to drive channel and content personalisation
  • Lead and develop omni-channel CRM retention strategies
  • Develop data-driven hypotheses and validate them through a test and learn approach to optimise performance
  • Produce weekly and monthly performance reports, identifying any trends, as well as risks and opportunities
  • Actively communicate and collaborate with the other departments to enable the customer-focused marketing strategy, PLEASE NOTE: When attaching your CV or work examples it is very important that you name your files to include your name and not just "cv.doc" or "curriculum vitae.docx" or "my_illustration.jpg". Instead use a format like this "joe_bloggs_cv.docx"
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    We are looking for an enthusiastic self-starter to join our expanding ecommerce team, who is confident and willing to learn about the business and sector we are in. The CRM & Loyalty Executive will aid the CRM Manager in developing and implementing UO's CRM strategy across email and app channels.,
  • Relevant experience within digital marketing, ideally in email and app (push notifications, in-app messages)
  • Experience of working with Salesforce Marketing Cloud (Journey Builder advantageous)
  • Experience in interrogating campaign data to understand performance of campaigns beyond the top line number
  • Good understanding and experience in the end-to-end delivery of CRM campaigns
  • Excellent communication skills with the ability to create strong cross-functional working relationships
  • An analytical, proactive and flexible approach
  • Proficient with Excel
  • Basic understanding of HTML is advantageous

    Urban Outfitters started out as a single boutique in 1970s Philadelphia with creativity and uniqueness at its core. 50 years on, and over 60 stores across Europe later, we've become a destination for emerging design, unexpected styling, One-Of-A-Kind vintage and homeware that makes you want to hit the share button.
  • We speak to a social community of over 10 million forward-thinking individuals, bringing together a nostalgia for the past with an enthusiasm to shape the future. The UO community are culturally aware, they shape the music scene, they live a digitally native life and they wear style trends before anyone else. At our core, we empower our customers and staff to express themselves, unapologetically, living life in a way that's truly authentic to them. We are always excited to bring new talent into the room, especially if you share our values:
  • Progressive - we move with the mood
  • Creative - we champion limitless minds
  • Inclusive - we open our platforms to all communities
  • Responsible - we work to reduce our impact on the environment
  • Compassionate - we care for each other beyond the 9 to 5

    Work-life balance:
  • Flexible start and finish times
  • Bring your dog to work
  • Wellbeing:
  • Employees Assistance program to support with mental, physical and financial health
  • Fully equipped free gym and on-site wellness room in Brick Lane and 50% discount of external gym memberships
  • Private Medical Insurance
  • Employee Discount:
  • Up to 40% off at all URBN Brands
  • Community:
  • One paid day to either volunteer or fundraise for a charity of your choice
  • Travel:
  • Cycle to work scheme, season ticket loan
  • Continued Development:
  • We offer structured support within the business alongside continued learning and development