Digital Category Manager

Decathlon, Rotherhithe, Southwark

Digital Category Manager

Salary Not Specified

Decathlon, Rotherhithe, Southwark

  • Full time
  • Permanent
  • Onsite working

Posted 2 days ago, 2 Oct | Get your application in today.

Closing date: Closing date not specified

job Ref: ffda053a4f354b78a7e3454a13636f38

Full Job Description

As a Digital Category, positioned within the Digital Team, you play a crucial role in expanding Decathlon's market share in the UK through website merchandising, commercial activation, and content creation for the e-commerce platform. You will be the digital owner of one of Decathlon's sports ecosystems, responsible for growing your category through commercial activations, making improvements to the customer journey, and ensuring the operational health of your catalogue. Your influence extends beyond your immediate team, contributing to your categories' strategic and operational direction. Close collaboration with the commercial leader of your ecosystem, as well as supply and marketing, is essential. Responsibilities: Digital Trading: 1. Enhance customer purchasing experience across Decathlon's sports ecosystems for both Decathlon's own and third-party brands. 2. Drive growth of the Digital P&L through revenue, gross profit, and net profit optimisation. 3. Utilise tools such as coupons, bundling, and other digital promotion capabilities to adjust product display and promotion mix. 4. Monitor market trends and competitor activities to identify opportunities. 5. Collaborate with commercial, supply and marketing teams to drive product assortment and pricing strategies. 6. Influence key stakeholders to ensure strategy alignment and success. 7. Collaborate with Digital Trading, Marketing, Photography, Operations, Customer Service, and Finance teams to incorporate best practices. 8. Use product and performance data to understand customer behaviour and demand, informing web merchandising roadmap development aligned with strategy and goals. 9. Track and report on your ecosystem's progress and impact. 10. Optimise core product content based on customer behaviour to improve conversion rates. 11. Propose and share the product vision with all stakeholders, including users and the development team. Web Merchandising: 1. Drive and implement Decathlon content strategy (product selection, taxonomy, content fill, product governance and PIM system) 2. Develop a deep understanding of Decathlon's customers and their product needs and journey within the e-commerce platform. 3. Use product and performance data to understand demand and develop a merchandising plan. 4. Optimise core product content based on customer behaviour to improve conversion. 5. Understand, enhance, and implement the digital content strategy and governance of PIM, MDM, DAM, etc. Work with other Decathlon functions on these topics, including colleagues in France. 6. Work collaboratively and engage with key stakeholders to facilitate delivery and compliance with the e-commerce strategy., 5. Using data to drive and adjust decision-making (e.g., Google Analytics, Content Square, Financial reports, etc.) 5. An innate passion for the digital space and an awareness of best practices, trends and opportunities Specific requirements/Work environment: This is a hybrid role and would require the successful candidate to attend at least three days a week in our Office in London (Surrey Quays)

1. You are passionate about sports 2. Bachelor's Degree 3. 2+ years experience in Digital eCommerce preferred (Digital Trading experience strongly preferred; B2C and Content Management a plus) 4. For Digital trading, the candidate's experience could include elements such as, but not limited to: 1. Understanding key P&L components and how pricing and volume can impact commercial outcomes 2. Developing and managing commercial activations and campaigns to achieve commercial goals

At Decathlon UK, we offer Careers That Let You Play. As part of the DECATHLON Group, one of the world's largest sports retailers headquartered in France, we specialise in creating sports products and distributing them through online and physical stores across 56 countries with over 1,700 locations. With over 40+ stores in the UK, our mission is to be the spirited cheerleaders of sports and healthier living in the nation!

  • Get to enjoy the following benefits and perks:
  • Yearly pay evaluations
  • Healthy discounts on all Decathlon goodies
  • Fun weekly Staff Sports/Activities
  • Pedal your way to work with the Cycle-to-Work Scheme
  • Dive into top-notch training at Decathlon Academy
  • Dive into hundreds of discount vouchers (think groceries, travel, shopping, and more!) with our discount hub developed by SmartSpending!