Digital Content Producer

We are looking for a Digital Content Producer who can inspire people to visit our free galleries, exhibitions and events through friendly, accessible and engaging digital content. You will produce content that meets the needs of our visitors, helping them to plan their day, find out what's on and discover events, exhibitions and displays that support their interest in the natural world. Your content will assist them pre, during and post-visit, fostering ongoing engagement with the Museum and our mission. Whether you are crafting an event description, building an accessible exhibition page or writing a longform feature article, you'll always have our visitors front of mind. Through collaboration with stakeholder teams across the Museum, including Events, Learning and Interpretation, you'll plan, source, write, edit, commission and publish content for Museum visitors. As an advocate of user-centred design, you will regularly assess the impact of our content using analytics, insights and expertise to optimise, drive traffic and improve engagement. We employ a product approach to facilitate the agile and iterative development of digital products. The successful candidate will be a member of both the Content team and Visit product team within the Communications, Digital, Marketing and Publishing department (CDMP). The Visit product team is charged with increasing visitation and digital engagement with physical visitors through our digital channels. What you'll do Source and produce visitor-focused digital content to inspire people to visit our free galleries, paid exhibitions and events. Your content will help them plan their day and keep in touch on their return home Plan, research and write long-form content, including articles and interviews, on a range of topics inspired by our exhibitions, helping to reach and engage the widest possible audience Build and maintain strong relationships with key internal stakeholders, including members of the Interpretation, Learning, Marketing and Visit product teams, as well as content contributors across all departments Train and support digital content contributors to follow online content guidelines and apply digital best practice Ensure that all digital content meets guidelines for web content production, including the Museum's house style, SEO best practice and World Wide Web Consortium Accessibility Guidelines (WCAG) Understand and champion the needs of the Museum's digital audiences alongside strategic goals. Ensure that digital content creation is informed by user research, evaluation, web statistics and trends Contribute to the continuous improvement and development of the visitor user journey and digital experience as part of an agile and multidisciplinary team

Demonstrable experience of managing digital content development (including website content) for a large cultural heritage or media organisation. This should include both fast-turnaround and long-term projects that responds to user needs, and organisational objectives Editorial, journalistic or creative writing experience with a proven ability to identify and tell engaging stories across a range of formats, including written content. Outstanding English-language writing skills including the ability to produce engaging long-form content as well as clear, concise and accessible digital copy from informational source material An understanding of digital best practice, accessibility, search engine optimisation, user-centred design and experience of working in an agile team Excellent planning and project management skills, experience managing conflicting priorities while ensuring deadlines are met by yourself and others Demonstrable proficiency in the use of digital production and analysis tools including content management systems, Adobe Photoshop, and analytics The ability to work flexibly, including prioritising workloads on an ad-hoc basis to accommodate urgent tasks A diplomatic and positive attitude with a high degree of professional integrity and the ability to influence and collaborate effectively with large teams and stakeholders at all levels About you Fired up by our mission and the challenge of building a loyal movement of advocates for the planet Excited to work as part of a multidisciplinary, non-hierarchical product team, alongside other producers, designers, researchers, developers and marketers working collaboratively towards the same goal Passionately curious about visitors and users, you are dedicated to improving their experience A keen writer with an eye for great stories A great champion for user needs and data-driven decision making, your enthusiasm rubs off on others. You are great at getting folks on side and bringing people along on the journey together

We are a world-class visitor attraction and leading science research centre. We use the Museum's unique collections and our unrivalled expertise to tackle the biggest challenges facing the world today. We care for more than 80 million objects spanning billions of years and welcome more than five million visitors annually and 16 million visits to our website. Today the Museum is more relevant and influential than ever. By attracting people from a range of backgrounds to work for us, we can continue to look at the world with fresh eyes and find new ways of doing things. We employ 900 staff in a variety of roles, all united by our vision of a future where people and planet thrive. We need everyone to have the passion and drive to help us with our mission to create advocates for our planet and inspire millions to care about the natural world. Diversity and inclusion matter to us. Our vision is of a future where both people and the planet thrive. Diversity is one of our core values and we strive to build a workplace where everyone feels a sense of belonging. All new staff who join us learn about the importance of diversity and inclusion to the Museum and how to contribute to creating an inclusive environment. We know we have more to do, but we are committed to ensuring that everyone who works at the Museum feels they can thrive and feel valued and respected., It also provides entry to up to 300 English Heritage sites and other national treasures. For more details, visit https : / / www.cssc.co.uk Membership to our Sports and Social Association (for a small fee), which includes access to our in-house gym and clubs such as football, softball, table tennis and tennis and classes in Middle Eastern dance, yoga and Tai Chi Hybrid working We are working towards a vision where both people and planet thrive, and nothing gives a greater connection with this, than seeing first-hand, the visitors, scientific research and collections that all of our work is inspired by and working side by side with the teams delivering the visitor experience and events. We also recognise the benefits and flexibility that hybrid working brings. We operate a hybrid working model that requires regular, weekly attendance for this role, with the precise pattern of days on site and worked from home to be agreed with your manager.

• 27.5 days holiday plus 8 bank holidays (full time equivalent)
• Generous defined contribution Natural History Museum Pension Scheme (employer contribution 4 - 10%)
• Season ticket, bicycle and rental loan
• Life insurance
• Free admission to our exhibitions and many other paid exhibitions at museums, galleries and institutions across London and the UK.
• Staff discount at our Museum shops and cafes
• We offer a wide variety of training initiatives and opportunities to build skills. Investing in staff development is important to us, and we are ambitious about helping staff to grow and fulfil their potential.
• Affordable membership to the Civil Service Sports Council which offers a range of benefits including an extensive list of special offers and reduced entry fees at a selection of cinema chains, theme parks, theatres, retailers and supermarkets.