Digital Integration Director

As Digital Integration Director you will be taking responsibility for leading the day-to-day output of the team demonstrating clear, forward thinking planning with focused attention on upfront planning across all media channels, with a particular focus on digital & video channels & platforms. Beyond targets, you will be responsible for elevating the client's learning, measurement and innovation agenda through robust testing and first to market thinking. You will also contribute to the development of the growing Digital Integration function within Hearts & Science, contributing ideas and getting involved in workstreams to help it evolve into an integral part of the business that drives revenue growth and improves client retention. Your main responsibilities will include:

• Overseeing the flawless planning and delivery of holistic digital campaigns across multiple brands
• Be able to work with senior agency partners to deliver new to market opportunities deep rooted in business needs and build impactful joint business partnerships
• Acting as the primary digital activation POC for the client, helping them move towards greater digital maturity
• Leading and motivating a team to create holistic, innovative implementational media plans that are then brought to life through effective buying
• Ensuring stringent application of best practice across all campaigns to ensure campaigns run with no errors
• Driving integration of different digital specialists to ensure a holistic approach to media buying
• Working with CX team to deliver closer connections between client marketing requirements and digital channel opportunities
• Working with the Connections Planning team to ensure timely delivery of relevant, informative briefs for activation and to ensure digitally mature thinking is applied to each stage of the planning process
  
  Experience: 8+ years working in digital, with specialist experience within at least two channels of PPC, programmatic display and social, Proven experience of utilising diverse data sources to accelerate digital performance
Communication skills are critical in this role, so the ability to construct logical and persuasive recommendations is key. A naturally collaborative approach is likely to drive both effective working patterns internally, and a good profile with media owner partners and key senior clients alike. Skills: Very strong understanding and knowledge of platforms in the social, programmatic and search landscape & the unique value each digital platform can bring to the media mix, Understand the importance of website and user journey in the wider media planning process, Familiar with advanced attribution and measurement solutions to help shape the development of our media planning & delivery output, Comfortable and proven track record of 1st, 2nd & 3rd party data knowledge, understand & application Attitude : Positive, entrepreneurial, self-starting, excellent communicator and collaborator. Ambitious and proactive. Restless and resilient

Part of Omnicom Media Group (OMG UK), Hearts & Science are one of the fastest growing agencies in the market. Built in the digital age with agility at our core, our DNA is different from your average media agency. Our people bring to life our values of challenging conventions, celebrating difference, collaboration and positivity. The core of our difference is rooted in our culture, something we invest significant time and energy into nurturing to ensure our people remain happy and fulfilled. A central pillar of creating an agency Fit for the Future is making decisions that benefit our people, our agency, our partners and our clients both today and tomorrow. In media terms this means total transparency, over-and-above data governance, ethical media practices and thinking both long and short. This extends into our approach to learning & development, our diverse staff population, and social calendar. Be Your Best We want everyone to make the most of the opportunity to shine and showcase your talents and we are happy to make adjustments in the recruitment process so you can be your best. Please discuss any specific requirements with your dedicated Talent Team member or if you would feel more comfortable, you can email us confidentially at beyourbest@omnicommediagroup.com to let us know how we can support you. Diversity, Equity & Inclusion at OMG At OMG, our vision is to be an agency where difference is valued and everyone is able to thrive in a culture of equality, inclusion and belonging. We are committed to providing a truly inclusive environment that reflects today's society, where everyone is able to bring their true selves to work, and where diverse voices and backgrounds are valued, heard, and well-represented. We will process your personal data in accordance with our Recruitment Privacy Notice which is available on https://omnicommediagroup.com/recruitment-privacy-notices/.