Digital Marketing Manager

and hardworking Digital Marketing Manager to join us! We have ambitious and

exciting plans for the future.

Could you be what we're looking

for?

You'll be a leading member of the

Marketing team with the core responsibility of devising our digital marketing

strategy and execution with support from the Junior Marketing Manager, wider

team and agencies.

Your role will be to drive brand

awareness and conversion through engaging multi-channel digital marketing

campaigns. You'll oversee the performance of our websites, paid campaigns, CRM

activity and gifting. Performance-driven and passionate about statistics,

you'll also have a flair for creativity and understand how to combine the two, Strategy Development : with support from Head of

Marketing, develop comprehensive digital marketing strategies aligned with

the company's objectives, target audience and industry trends.

Website Management : collaborate with the wider business

and team to ensure the website is optimised for user experience and

conversions.

Campaign Management : with support from agencies and

Junior Marketing Manager, plan, execute and monitor digital marketing, marketing, evolve the CRM strategy and collaborate with Junior Marketing

Manager to plan and execute email marketing campaigns to nurture leads,

engage existing customers and drive guest loyalty.

Analytics and Reporting : Monitor and analyse key

performance indicators (KPIs) to measure the effectiveness of digital

marketing efforts. Generate regular reports to showcase ROI and recommend

improvements.

Budget Management : Allocate and manage the digital

marketing budget efficiently, ensuring maximum return on investment (ROI).

Market Research : Stay updated on industry trends, competitors

and emerging technologies to identify new opportunities and maintain a

experience managing websites with knowledge of UX / UI, SEO and content

A strategic

approach to running paid media campaigns across multiple platforms

Evidence of

managing email marketing campaigns and understanding of the wider CRM

eco-system

Solid

expertise in campaign and cross-channel analysis, with ability to convey the

narrative to the wider business

Knowledge

and prior usage of tools including but not limited to Facebook Ad Manager, AdWords,

Google Analytics, Looker Studio, Wordpress, Stampede, CRM / CDPs etc.

Keep

one finger on the pulse of digital innovation, trends and all things digital

marketing

Passionate

about flawless execution, open minded, curious and a strong problem solver

Enjoy

variety in your work

strong personality who is confident in their own abilities and able to

influence and communicate effectively at all levels

Lane7 is the fastest growing, market leading

boutique bowling and gaming business in the UK, with multiple venues across the