Digital Reviews Writer (Outdoor)

Our Media's specialist content informs millions of readers per year about the products and services that enable them to get the most out of their interests and hobbies. Across market leading brands like BBC Countryfile Magazine, Bike Radar and Gathered we test and review products, helping readers understand what performs well, what doesn't, and importantly what's worth spending their hard earnt money on. We are seeking a dynamic and experienced Digital Reviews Writer to join the Affiliate team at Our Media. This role will focus on reviewing outdoor gear with a focus on hiking, camping, trail running and all other activities that our outdoors enthusiast audience are keen to know more about. Reporting into the Affiliate Content Manager, this role will largely be aligned with BBC Countryfile Magazine but will work with other titles within the OM portfolio when opportunities are presented. The Digital Reviews Writer will be responsible for the end-to-end process of gear reviews, from identifying the products all the way through to the publishing of the article. The correct candidate will have a demonstrable passion for all things outdoors coupled with an in-depth knowledge of the outdoor gear market and the wider outdoor industry. This role will play a central role in our ambition to turn BBC Countryfile Magazine into the market-leading resource for outdoor gear reviews in the UK. For a full list of responsibilities, please see the attached job description.

• Experience in writing product reviews, preferably within the outdoor gear or related industries (e.g., sports, adventure, or lifestyle).
• A strong personal interest in outdoor activities such as hiking, camping, trekking, or mountaineering.
• Exceptional writing skills with the ability to produce clear, engaging, and informative content. Proven track record of writing for digital platforms.
• Deep understanding of outdoor gear, its functions, features, and benefits.
• Ability to conduct thorough research, gather user reviews, and compare products to provide the most accurate and comprehensive information.
• Familiarity with SEO best practices, keyword research, and optimizing content for search engine ranking.
• Comfortable using content management systems (CMS), tools for keyword research (e.g. Ahrefs), and product review platforms.
• Strong ability to spot technical specifications and distinguish between subtle differences in product design and performance.
• Ability to communicate complex product details in a clear, concise, and accessible manner.
• Able to work independently and manage deadlines effectively.
• Experience of building relationships with internal and external stakeholders
Desirable
• Experience with Apple News and Google Discover
• Experience in promoting written reviews or content across social media platforms to increase engagement.
• Familiarity with basic editing tools (e.g., Adobe Photoshop, Lightroom) for enhancing product images.
• Ability to take high-quality photos or videos of outdoor gear in use is a plus.
• Relevant certifications or training (e.g., wilderness survival, first aid) are beneficial but not required.
  
  Our Media is a leading special-interest content business, based in the buzzing, creative city of Bristol. We're home to market-leading brands in craft, cycling, science and nature, homes and music.
We help our audiences pursue their passions through highly trusted, original content - in print, video and online. Our much-loved brands include BBC Science Focus, BBC Wildlife Magazine, Your Home, Gathered.how, BikeRadar and Cycling Plus. We also have an award-winning content agency that works with major charities, brands and membership organisations to help them tell their stories and engage audiences better - in print, video, and online., We respect and value differences. We believe that when people from different backgrounds and with different perspectives work together, we can create the most value for our people, readers, customers, and society. If you are excited about this role but your experience doesn't align perfectly with everything listed in the job description, we encourage you to apply anyway, as you may still be a good fit for this or other roles. We're striving to create a more diverse and inclusive environment and to ensure our content is representative of all our audiences. We have established five internal D&I network groups to help our people feel supported and included, and to provide an open environment for people to network, mentor and exchange ideas, solutions, and experiences. If there is anything we can do to make our recruitment process more accessible for you, please do let us know at . Flexible and hybrid working We know we create great things and have fun when we come together in person and collaborate. We also know that working from home brings great benefits in terms of being able to focus on our work, and manage our personal lives around our roles. With this in mind, we have established a hybrid working pattern, with 60% of the working week spent in the office. Our people also benefit from a flexi time policy, and a flexi location policy which gives everyone the opportunity to work from another location for two weeks during the year. We are open to discussion about flexible working requests for any flexibility needs not covered by these policies. Company benefits include
• Pension contribution matched to 5%
• Season ticket loan
• Hybrid working pattern, flexi start/finish time
• 25 days annual leave plus bank holidays, plus Christmas closure, plus your birthday off
• Option to buy/sell up to 5 days holiday a year
• Social committee, regular in-house learning events
• 4x life assurance
Our values We strongly believe that work is not just about what we achieve, but how we achieve it. We want our people to thrive and develop, and we want to effect positive change in the world. We have an ambitious and robust sustainability strategy, which includes a zero-to-waste, renewable-energy-fuelled office at Eagle House, the complete removal of single-use plastics from our supply chain, and a roadmap to be fully carbon neutral by 2030. To put that spirit at the heart of our business, we co-created a set of values with input from everyone here. Our values are:
• Be kind
• Always curious
• Be the best we can be