Digital Trading Manager

Reporting to our Senior Digital Trading Manager, you will be part of a collaborative team, responsible for optimising and executing the Digital Trading Plan for categories to drive conversion rate and revenue growth across all digital channels. Your close collaboration with others, including the Campaign Merchandiser, is essential in translating the commercial strategy online to deliver the agreed ecommerce revenue targets.

We believe that a hybrid, flexible working approach offers you - and your colleagues - the best of both worlds. Face-to-face collaboration is an integral part of our warm, friendly culture, so you'll work from our head office three days a week, working flexibly around our core working hours of 10am-3pm. Beyond that, how, when and where you work is up to you. With a subsidised canteen, free parking and a comfortable, relaxed environment, we've worked hard to build an office you'll want to work in. We also know that, when it comes to school pick-ups and home deliveries, it's nice to have the flexibility to do both.

• Develop and execute digital trading strategies to drive online sales and enhance the overall performance of our e-commerce platforms.


• Manage multiple categories to drive transactions on Screwfix.com, the APP and ISDB, delivering against sales targets across the UK & IE


• Create annual plans for your category highlighting areas for opportunity and growth, communicate them effectively to all relevant stakeholders and deliver against these plans.


• Collaborate closely with the commercial and trade planning team to translate the customer plan into an omni channel trading strategy that drives revenue growth.


• Work closely with the Digital Merchandiser team to plan and execute your category strategy, creating a seamless and compelling customer experience.


• Review and evaluate category performance, making recommendations and taking action that drives conversion rate increase and optimum customer experience.


• Collaborate with pricing to test and manage promotional wording that best suit the current customer journey and campaign, and meet regulatory compliance.


• Build strong relationships with Supply Chain, understanding the role that stock and lead time plays in our overall conversion rate. Influence where required to drive the right outcome for our ecommerce channels.


• Work closely with the digital marketing, campaign and CRM team to ensure that product selection for digital comms is effective and optimised for maximum performance.


• Collaborate and work closely with your campaign planner to ensure that cyclical promotions are executed seamlessly on web and App.


• Identify opportunities for tactical trading and spike events and turn these into action whilst fully measuring the outcome.


• Accountable for merchandising asset sign off and execution in line with the customer plan and marketing tool kits.


• Collaborate closely with key suppliers to leverage revenue opportunities. Working closely with Commercial counterparts to understand future ranging plans and priorities and the impact this has on our digital channels.


• Contribute and influence to deliver joined up plans that deliver successful ecommerce growth for the business.


• Provide regular and ad-hoc reports to the leadership and commercial, offering valuable insights on digital commerce performance, trends, and opportunities.


• Translate complex data into actionable recommendations to drive strategic decision-making and enhance the overall performance of Screwfix's e-commerce platforms.


• Stay abreast of market trends, competitor activities, and customer behaviour to inform strategic decisions.


• Lead and mentor a Digital Trader, providing guidance, setting performance goals, and fostering a collaborative and innovative work environment., "Our aim is to drive sales to the website through paid and display advertising. And we work really closely with the marketing team to make sure everything looks on-brand."


Becky Wren | Digital Marketing Manager

"Our plan is to ensure customer satisfaction with our website. Navigation, search, optimisation - they're all things that are key to my role."

Jurate Sostakaite | International Web Merchandising Manager

"The day is varied. You could be merchandising for a new promotion, liaising with buyers on that or working on a website optimisation task. In International, you could also be looking after translation.", Our Head Office is in Yeovil, Somerset: a beautiful location in the heart of the West Country. Within easy reach of London, working flexibly in Somerset offers a great balance of tranquillity and opportunity.
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• Proficient in GA4 at an intermediate level


• Highly competent in using Oracle Reporting/Power BI


• Ability to juggle multiple priorities and work calmly under pressure


• Flexible, enthusiastic and motivated with the ability to work to targets in a deadline driven environment


• Effective communication and interpersonal skills at a senior level


• People management experience
  
  We've partnered with Mind, the UK's leading mental health charity, to our colleagues the support and tools needed to look after your mental health., We all do better when we're celebrated for who we are. Which is why a warm, equal and inclusive culture is integral to our culture at Screwfix. Our Employee Inclusion Network, 'Us', helps colleagues to share ideas and work collaboratively in pursuit of a fairer, more diverse workplace. With the support of our leadership team, 'Us' is comprised and led by true Ambassadors for Diversity & Inclusion. It's an open space where colleagues can share experiences, learn about allyship, and ultimately, feel free to be themselves.
  
  You do your best when you feel your best, so we've chosen benefits that truly matter and support your wellbeing.


Subsidised canteen: We offer a great selection of hot and cold food at our subsidised canteen, as well as a warm, inviting place for you to eat. So whether you prefer a packed lunch or an easy life, we cater to all.

Free parking: No one wants to spend their mornings circling around the car park. So whether you have a work vehicle or not, there'll always be a free spot for you and your car.

Parental leave policy: We offer Enhanced Family Leave for our UK and ROI based colleagues. Our policies and resources are inclusive for all parents and include enhanced pay terms and generous leave policies. We've put everything we think you should know on our dedicated intranet page, ready for when you need it. Find out more on our website.

Other benefits:

• Award-Winning Pension Scheme


• 20% Discounts at Screwfix & B&Q, plus discounts at other High-Street Retailers


• Company Bonus up to 20%


• Award-Winning Apprenticeship Schemes


• MyGym discounts


• Cycle-to-Work Scheme


• Enhanced Family leave


• Retail Trust counselling services


• Life cover


Sustainability at Screwfix

We're committed to building a better future for our community and our planet. That's why we're doing everything we can in six key areas: eliminating carbon emissions, reducing and recycling waste, sourcing responsibly, keeping products in use for longer, selling more sustainable products and providing sustainable packaging. We're on a mission to put sustainability at the forefront of everything we do. Join us.

We've worked hard to create a culture of inclusivity and genuine community. We're a company built on teamwork, and the best teams are ones in which everyone can share their view. Whatever your background, however you identify, you'll be listened to, encouraged, and given the tools and training you need to get ahead. You'll always know where you are with us. We're open. We're fair. And we believe in opportunities for everyone., Bonus

We believe that success should be shared and hard work should be rewarded. Our yearly bonuses are based on our business targets and measures.

Cycle to Work

Whether you're a keen cyclist or looking to take up a healthy hobby, enjoy savings of up to 25-39% on bikes and accessories through the Cycle to Work Scheme.

High Street Shopping Discounts

As well as discounts at Screwfix and B&Q, you can save money at other major high street retailers.

Share Plans

Become a Kingfisher shareholder with a variety of schemes to choose from.

Gym Discount

Look after your mind and body with 20% off a Nuffield Gym membership, starting with a Health MOT and free 7-day pass.

Simply Health

From dental care to acupuncture, you can customise your health plan and claim back money for treatments., If you opt into our pension scheme, you'll receive up to 4x your annual salary through Death in Service payment.