eCom Trade Marketing Manager

We are looking for a hardworking and skilled Trade Marketeer in the UK & Ireland team. Based in our Slough Head Office, to lead and support the delivery of retail marketing strategies and campaigns, in a robust commercial business unit with a wonderful brand. Bring your energy, ability to learn and proactive mind-set where you leave no stone un-turned to anticipate change in a fast-paced commercial environment., In return, we will challenge and empower you to success and personal development in a function committed to supporting business growth and to put outstanding toys into the hands of happy children.,

• Local deployment of regionally created BTL Adult and Preschool campaigns ensuring they are fit for purpose and executed through the line.
• Set the strategic trade marketing direction and planning for the eCommerce channel to achieve maximum brand and commercial impact
• Act as a consultant to the Assistant Trade Marketing Managers to ensure they have the required campaign toolkits to execute with excellence
• Responsible for planning and designing the retail media strategy for trade marketing, and supporting the team to execute the plans
• Management of a £2m+ budget, driving the most effective spend across themes and customers to achieve key marketing objectives whilst ensuring strong ROI
• Upskill the team in trade marketing ecommerce planning, executions, and innovations
• Evaluation of key BTL campaign executions to ensure we live a continuous improvement mindset and achieve the strongest possible ROI
Play your part in our team succeeding! The team's purpose is to drive sales performance through the best possible brand experience in retail, engaging and inspiring our shoppers and consumers. To do this the role will be about pulling 'through the line' brand and themed campaigns, crafting impactful, engaging and conversion driving retail executions.


• Direct commercial experience in a retail / trade marketing role
• Good understanding of the eCommerce retail landscape and the strategic impact of all trade marketing activities
• Experience in planning and implementing trade marketing campaigns (both offline and online) for third party retailers
• Able to lead multiple campaigns and activities at the same time
• Proven record of success ideally in a high impact consumer goods company
• Excels in an evolving and dynamic environment.
• Detailed analytical and budget responsibility experience
• Proficiency in English both written and spoken
• A collaborative approach with an ability to work with a wide range of partners & agencies
• Thrives and contributes best to a team setting
• Our hybrid working model is 3 days in the office, 2 days from home
  
  The LEGO Group is fully committed to Children's Rights and Child Wellbeing across the globe. Candidates offered positions with high engagement with children are required to take part in Child Safeguarding Background Screening, as a condition of the offer.
  
  A phenomenal opportunity to bring a loved product to life in the retail environment, tangibly seeing efforts instore and online pay off and delighting fans in the process.
Applications are reviewed on an ongoing basis. However, please note we do amend or withdraw our jobs and reserve the right to do so at any time, including prior to any advertised closing date. So, if you're interested in this role we encourage you to apply as soon as possible. What's in it for you? Here is what you can expect: Family Care Leave - We offer enhanced paid leave options for those important times. Insurances - All colleagues are covered by our life and disability insurance which provides protection and peace of mind. Wellbeing - We want our people to feel well and thrive. We offer resources and benefits to nurture physical and mental wellbeing along with opportunities to build community and inspire creativity. Colleague Discount - We know you'll love to build, so from day 1 you will qualify for our generous colleague discount. Bonus - We do our best work to succeed together. When goals are reached and if eligible, you'll be rewarded through our bonus scheme. Workplace - When you join the team you'll be assigned a primary workplace location i.e. one of our Offices, stores or factories. Our hybrid work policy means an average of 3 days per week in the office. The hiring team will discuss the policy and role eligibility with you during the recruitment process. Children are our role models. Their curiosity, creativity and imagination inspire everything we do. We strive to create a diverse, dynamic and inclusive culture of play at the LEGO Group, where everyone feels safe, valued and they belong.