Growth Marketing Manager - Work From Home

Teleperformance is seeking a proven, dynamic and innovative Growth Marketing Manager to help support and shape the future success of the UK and Sub-Saharan Africa business. This is a challenging and rewarding role that will suit someone who has the ability to manage multiple projects and who can successfully interact with internal stakeholders at a variety of levels within the organisation.

The primary function of this role will be to manage a range of growth marketing activities aimed at helping create new business opportunities and raise the profile of the Teleperformance UK brand, through account-based marketing, content creation and digital marketing.

The role will support the business across multiple industry sectors, including public sector, retail, utilities, financial services, travel, leisure, automotive, telco and media.

Specific aspects of the role will include working with the Business Development team to create and execute marketing campaigns, maintaining and developing marketing content, helping drive our awards programme, supporting PR activity, as well as digital marketing.,

• Developing and creating growth marketing campaigns across different industry verticals, working closely with Business Development and Solutions.


• Managing the writing and content for a range of marketing collateral, including brochures, white papers, multimedia and video scripts


• Managing demand/lead generation campaigns on Salesforce


• Creating digital marketing content for the TPUK website, social media, client/prospect landing pages and other platforms as required


• Ability to write, build and maintain a comprehensive repository of case studies on various businesses, operational and support areas that can be used to substantiate our claims, give credibility to our stories and create overall confidence in the proposal that we develop when creating tender responses for new clients and for existing business accounts


• Managing the Teleperformance awards calendar and writing/co-ordinating award submissions with clients


• Support on Teleperformance's UK PR programme, as well as assisting with internal communications where required


• Supporting Teleperformance's events and hospitality programme.


• Assisting with product and proposition development projects


• Manage Salesforce, Marketo and Sharepoint marketing activity, reporting and ensure effective use


• Working with the Teleperformance global marketing team to ensure alignment of activity.


Accountable

• UK Marketing reporting through Salesforce


• Creating and maintaining collateral library using Sharepoint


• Demand generation programmes


• Supporting wider business development team.
  
  Previous experience is essential for this role and it will also be useful for the successful candidate to have a background in written communications., Skills, Knowledge and Leadership Behaviours


• Minimum 5+ years professional experience in B2B or B2C marketing


• Experience of using Salesforce.


• Sector expertise: Worked in one or more industries (BPO, Professional Services, Retail, Banking, Insurance, Telecom, IT/ITeS, Media, healthcare, etc)


• An ability to use MS office - Excel, Word and Powerpoint and proficient in the use of Sharepoint


• Experience of marketing automation platforms, including Marketo


• Excellent analytical skills and a strong sense for structure and logic


• Excellent verbal and written communication skills


• Digital marketing experience


• Adept in understanding complex messages and translating into digestible content across channels


• Project management and client management experience


• Strong interpersonal skills and an ability work as part of a team, both physical and virtual.