Halpern - Account Executive (London)
Diary Directory Limited
Halpern - Account Executive (London)
Salary Not Specified
Diary Directory Limited, City of Westminster
- Full time
- U
- Remote working
- Graduate programme
, 12 Sep | Get your application in now before you're too late!
Closing date: Closing date not specified
job Ref: 19d74915fedb4a69bfbd4cda28f7a292
Full Job Description
- Continuously build/grow/develop your media and influencer contacts, aim to have a strong database of 20 go-to contacts
- Attend media appointments with senior members of your team and the rest of the agency
- Confidently call and pitch in to journalists & bloggers
- Develop an appropriate tone and style of email correspondence to follow up you pitch calls
- Ensure that you are securing consistent, quality coverage across all accounts to hit KPIs
- Read a range of magazines and newspapers on a daily/weekly/monthly basis to increase your knowledge of key issues, find articles of interest and discussion points for your clients
- Share appropriate news stories with the relevant person, team or with the wider agency
- Take the lead in drafting creative mailers, share with your team and then once approved send out and follow up
- Ensure all trackers and databases are updated in a timely manner, including your team media database, press lists and press tracker
- Ensure that all coverage reports are sent to the client ahead of each deadline
- Understand your clients' individual PR objectives, their brand, their market, competitors and individual products
- Accurately draft eloquent and factual press releases that fulfil the brief for each client
- Ahead of client meetings ensure that progress reports and any additional specific information is prepared and distributed to the relevant team members
- Attend client meetings and conference calls where appropriate, ensure that any actions from the meetings are recorded and circulated to the team after the meeting
- Be the first point of contact for your junior clients, responding to any emails and calls in an appropriate and timely manner
- Take a key role in coordinating client events, including; supplier cost comparisons; venue research; and all event preparation
- Update your team/client on the progress of your work in a timely manner, flagging any concerns in ample time to make sure that all deadlines are hit
- Develop a basic understanding and awareness of client budgets
- Ensure all relevant costs have a PO associated to it in Adserve prior to invoices being issued
- Ensure your manager signs off all supplier activity and provide them with justification and breakdown where necessary
- Contribute relevant, varied and valuable ideas in creative brainstorms
- Keep your managers, and wider team if necessary, regularly updated on your workload and deadlines
- Develop the ability to effectively multitask
- Set out daily/weekly 'to-do' lists and ensure that we your tasks are prioritised correctly
- Effectively manage any interns to ensure their time is used in the most productive way to benefit the team
- Record your hours accurately and update accordingly each week
- Ensure that all team folders on the servers are kept updated - archive and delete when necessary
- General administrative tasks - scanning, filing, keeping track of samples, disposing of confidential information
- Ensure you have good use of IT and software
A diligent and detailed approach to all tasks set - The ability and confidence to use your initiative and problem solve
- Pro-actively develop your skill set, your understanding of PR and of your clients
- Demonstrate creativity within your team and to your clients
- A keen interest in current affairs and able to take an educated point of view on news stories that relevant to your clients
- Excellent listening skills
- Strong organisational skills
- A positive and 'can-do' attitude
Client Services:
Financial Results:
Team and Self Management:
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