Head of Account Based Experience

Salary not available. View on company website.

Sana Commerce, City Centre, Manchester

Posted today, 11 Oct | Get your application in now to be one of the first to apply.

Closing date: Closing date not specified

job Ref: afc9f96354be46c78d9cf93235115b99

Developing and implementing a comprehensive ABX strategy to target key regions and engage key accounts;
Collaborating closely with sales teams to align ABX initiatives with sales goals and drive revenue;
Creating personalised 1: few and 1:1 marketing campaigns and content tailored to specific accounts;
Overseeing the planning, execution, and post-event analysis of all company-hosted and third-party events, including trade shows, conferences, webinars, and corporate events, and ensuring they align with the overall ABX strategy.
Developing and executing field marketing programs that drive regional and local demand generation, including roadshows, workshops, and customer events, and ensure they align with the overall ABX strategy;
Analysing market data and customer insights to refine and optimize ABX strategies.