International Lifecycle Marketing Manager, Zero Trust Access Key responsibilities: Our minimum requirements for this role Preferred qualifications for this role Why Cisco
Cisco Systems Inc
International Lifecycle Marketing Manager, Zero Trust Access Key responsibilities: Our minimum requirements for this role Preferred qualifications for this role Why Cisco
Salary Not Specified
Cisco Systems Inc, Feltham, Greater London
- Full time
- Permanent
- Remote working
Posted today, 19 Sep | Get your application in now to be one of the first to apply.
Closing date: Closing date not specified
job Ref: 6a037a4b1d104f3fa93883cb0b26cc0d
Full Job Description
- Develop and implement integrated ABM marketing campaigns that align with the company's global marketing strategy and business objectives for zero trust access
- Collaborate with global marketing teams to ensure campaigns are tailored to local markets while maintaining global consistency.
- Manage the end-to-end campaign process, including planning, execution, monitoring, and analysis.
- Coordinate with internal and external stakeholders, including creative agencies, media partners, and digital marketing teams, to deliver high-impact campaigns.
- Utilize data-driven insights to optimize campaign performance and drive continuous improvement.
- Monitor and report on campaign performance metrics, providing actionable recommendations for future campaigns.
- Ensure all campaigns are delivered on time, within budget, and meet quality standards.
- Stay up-to-date with industry trends, emerging technologies, and best practices in global marketing.
The International Lifecycle Marketing Manager, Zero Trust will be responsible for developing, executing, and optimizing comprehensive marketing programs to drive growth for Cisco's zero trust portfolio. This role requires a strategic thinker with a strong understanding of security products, global markets, customer needs, excellent project management skills, and the ability to collaborate effectively with cross-functional teams. Additionally, the role will involve implementing and managing Account-Based Marketing (ABM) strategies to target high-value accounts and drive personalized marketing efforts. - Bachelor's degree in Marketing, Business, Communications, or a related field. A Master's degree is a plus.
- 5+ years of experience in marketing, with a focus on product marketing or integrated campaign management.
- Excellent project management skills, with the ability to manage multiple projects simultaneously.
- Strong analytical skills and experience with marketing analytics tools.
- Exceptional communication and interpersonal skills, with the ability to work effectively with cross-functional teams.
- Ability to think strategically and creatively to solve complex marketing challenges.
- Experience with ABM strategies and tools, and a proven ability to drive results through targeted marketing efforts., Experience in cybersecurity
- Proficiency in marketing automation platforms and CRM systems.
- Knowledge of SEO and SEM best practices.
- Multilingual capabilities are a plus.
#WeAreCisco, where each person is unique, but we bring our talents to work as a team and make a difference powering an inclusive future for all.
The ideal candidate for this role is highly motivated by outcomes and has the ability to think creatively to reach their objectives. They are proficient in collaborating with cross-functional stakeholders to identify the highest propensity targets, the most efficient routes to market, and the most compelling content to drive outsized impact to the business.,
We embrace digital and help our customers implement change in their digital businesses. Some may think we're "old" (36 years strong) and only about hardware, but we're also a software company. And a security company. We even invented an intuitive network that adapts, predicts, learns, and protects. No other company can do what we do - you can't put us in a box!
But "Digital Transformation" is an empty buzz phrase without a culture that allows for innovation, creativity, and yes, even failure (if you learn from it.)
Day to day, we focus on the give and take. We give our best, give our egos a break, and give of ourselves (because giving back is built into our DNA.) We take accountability, bold steps, and take the difference to heart. Because without diversity of thought and a dedication to equality for all, there is no moving forward.
So, you have colorful hair? Don't care. Tattoos? Show off your ink. Like polka dots? That's cool. Pop culture geek? Many of us are. Passion for technology and world-changing? Be you, with us!
When available, the salary range posted for this position reflects the projected hiring range for new hire, full-time salaries in U.S. and/or Canada locations, not including equity or benefits. For non-sales roles the hiring ranges reflect base salary only; employees are also eligible to receive annual bonuses. Hiring ranges for sales positions include base and incentive compensation target. Individual pay is determined by the candidate's hiring location and additional factors, including but not limited to skillset, experience, and relevant education, certifications, or training. Applicants may not be eligible for the full salary range based on their U.S. or Canada hiring location. The recruiter can share more details about compensation for the role in your location during the hiring process.
U.S. employees have access to quality medical, dental and vision insurance, a 401(k) plan with a Cisco matching contribution, short and long-term disability coverage, basic life insurance and numerous wellbeing offerings. Employees receive up to twelve paid holidays per calendar year, which includes one floating holiday, plus a day off for their birthday. Employees accrue up to 20 days of Paid Time Off (PTO) each year and have access to paid time away to deal with critical or emergency issues without tapping into their PTO. We offer additional paid time to volunteer and give back to the community. Employees are also able to purchase company stock through our Employee Stock Purchase Program.
Employees on sales plans earn performance-based incentive pay on top of their base salary, which is split between quota and non-quota components. For quota-based incentive pay, Cisco typically pays as follows:
.75% of incentive target for each 1% of revenue attainment up to 50% of quota;
1.5% of incentive target for each 1% of attainment between 50% and 75%;
1% of incentive target for each 1% of attainment between 75% and 100%; and once performance exceeds 100% attainment, incentive rates are at or above 1% for each 1% of attainment with no cap on incentive compensation.
For non-quota-based sales performance elements such as strategic sales objectives, Cisco may pay up to 125% of target. Cisco sales plans do not have a minimum threshold of performance for sales incentive compensation to be paid.