International Regional Manager (Americas)

Reporting to: Head of International Recruitment and Global Opportunities Reports: International Student Recruitment Officer, Working within Goldsmiths International Recruitment and Global Opportunities Team the post-holder will be responsible for the recruitment of students from designated regions and contributing to cross-team student recruitment initiatives. Target regions may be subject to change in line with recruitment priorities.,

• Develop, implement and review marketing and recruitment strategies for
designated markets;
• To be accountable for actions, especially in relation to activities overseas,
documenting all visits, contacts, connections and events for each trip and agent engagement.
• Maintain and develop accurate and regular reports in order to analyse, identify
trends and record applications, enrolments and conversion figures for allocated markets and agents;
• To work with Goldsmiths offices around the globe to manage the relationship,
provide marketing materials, create events etc, and other activities to maximise student recruitment.
• To create an agent strategy and operational plan for the territory to support the
institutional recruitment targets, making regular, relevant and timely contact.
• Strategically develop and performance manage the agent network for designated
markets, including contributing to the development of shared resources for training and managing agents;
• To understand the territory given in terms of Goldsmiths student recruitment
performance over previous years, in cycle activities and future projections
• Produce annual operational plans for designated markets and manage associated
budgets;
• Support and aligning recruitment strategies with Goldsmiths' pathway providers to
maximise international brand exposure as well as contribute to support meeting pathway progression targets.
• Develop digital and print marketing activities for designated markets, in conjunction
with the Student Marketing and Events team and academic departments;
• Develop school liaison activity and relationships for designated markets, including
contributing to the development of shared resources for schools where appropriate;
• Promote Goldsmith's effectively to staff and students at feeder institutions,
exhibitions, seminars and events ; including making logistical arrangements for travel, accommodation and freight, and ensuring follow up after the event, as well as using enquiry and enrolment data, and CRM to track value for money,
• Monitor economic and policy developments, and national and international Higher
Education competitor activity in target markets;
• Provide advice to the Admissions team on international qualifications, and where
appropriate provide advice and support to the Admissions team and academic departments to develop application and selection processes that support programme level recruitment priorities;
• Build good relationships with key sector agencies and sponsor bodies including
relevant embassies and consulates, private sector sponsors and the British Council;
• Contribute to, and where necessary lead on, cross-team projects and initiatives;
• Build strong relationships with key academic stakeholders, and work with them to
develop departmental and programme-specific recruitment activity plans for target markets;
• Support the work of the wider Department including attendance at student
recruitment events, Open Days, Ceremonies, Corporate Events and support for Clearing etc.
• In addition, you will be required to undertake any other duties as may reasonably
be required.
• At all times to help maintain a safe working environment by participating in training
as necessary and following the Goldsmiths' Health and Safety Codes of Practice and Policy
• Ensure that you are aware of and aligned with Goldsmiths' Regulations, Strategy,
and Objectives to work together to proactively advance Equality and Diversity.

Educated to bachelor's degree level or equivalent A, I, C Postgraduate qualification A, I, C Relevant marketing qualification A, I, C, Demonstrable experience of student recruitment and/or A, I, R marketing in a Higher Education context. Experience of working with student recruitment agents A, I, R, P and school counsellors for student recruitment purposes. Student Recruitment experience in The Americas region A, I, R, P (LATAM, US and Canada) Experience of managing projects or programmes A, I, R Experience of developing student recruitment strategies A, I, R and operational plans, Experience of budget planning and forecasting and A, I, R managing actual expenditure within a strict framework Experience of delivering digital and face to face events A, I, R to engage students Experience of developing digital and social media A, I, R marketing campaigns Experience of managing staff A, I, R Knowledge Knowledge of the drivers of international education and A, I, R awareness of current issues affecting international students and advisors., Excellent communication skills - including written skills, A, I, R networking skills, public speaking and presentation skills; you will be confident engaging with a variety of audiences Spanish speaker, native level A, I,C Able to lead and develop others A, I, R Competency with MS office applications, and general IT A, I, R literacy. Good numerical skills; able to manipulate data and use A, I, R statistics to inform and evaluate marketing and recruitment strategies and undertake reporting. Additional Attributes A, I, R Well organised, with the ability to see work through to completion, meet deadlines and critically evaluate impact.,
• Able to work well within a team, and the self-reliance to A, I, R
work independently. Able to represent the College with enthusiasm and A, I, R integrity and build credibility with applicants, parents, advisors as well as external organisations. Ability to work creatively and collaboratively to improve A, I, R systems and processes Willingness to travel extensively at a national and A, I, R international level. It is expected that you will spend

Goldsmiths, University of London is a world-leading centre of educational excellence where ground-breaking research meets innovative teaching and thinking. We're looking for inspiring and talented people to help build on our global reputation while also growing personally in a true learning organisation. As a college we are working to tackle inequality in all its forms and are working to promote equality on grounds of race, disability, age, sex, gender identity, sexual orientation, religion and belief, marriage and civil partnership, pregnancy and maternity, and caring responsibilities. We are keen to attract candidates from diverse backgrounds who share our commitment to creating an inclusive culture in which all students and staff can thrive., The student experience is at the centre of everything we do here at Goldsmiths. Whether it be through our research inspired teaching, an ever-innovative curriculum or vibrant extracurricular and support offering, we have an unshakeable commitment to improving the experience of our diverse student population. The Communications, Marketing and Recruitment Department is the part of Goldsmiths Professional Services that leads on internal communications, media relations, strategic communications, brand and design, digital (website, video and social media), marketing, business partnering, and UK and International recruitment. This Role is based in the International & Global Opportunities Team, within Student Recruitment.


• Competitive salary
• Working in Zone 2, with fantastic transport links and interest free travel to work loans
7 Goldsmiths, University of London, New Cross, London, SE14 6NW
• Excellent annual leave entitlement plus additional closure days at Christmas and Easter
• Membership of USS or LPFA pension scheme, dependent upon grade
• Maternity, paternity, shared parental leave and adoption leave and pay
• Contractual sick pay provision
• Access to an Employee Assistance Programme, offering 24/7/365 confidential and free
advice, support, and information service on a range of personal, family, or work-related matters.
• Free eye tests
• Cycle to work scheme
• Wellbeing initiatives including the Chaplaincy and Staff Choir
• On-site dining facilities
• Access to University of London facilities such as Senate House Library
• Membership of Staff Diversity Networks: (Dis)Ability, Goldsmiths Race Equality Group,
LGBTQ+, Menopause, Parents and Carers, Women at Goldsmiths. (Staff are also encouraged to join networks as Allies should they wish to do so rather than as members)