Leisure Sales Manager

Firmdale Holdings Limited

Leisure Sales Manager

Salary Not Specified

Firmdale Holdings Limited, City of Westminster

  • Full time
  • Permanent
  • Onsite working

Posted 1 week ago, 12 Sep | Get your application in now before you're too late!

Closing date: Closing date not specified

job Ref: f54a214fadc44c5386b4f7bfddf17087

Full Job Description

We are looking for a Senior Leisure Sales Manager who is a self-starter with a passion to help grow our emerging markets, enthusiastic and highly motivated to join our Sales Team, based at our Head Office in London. You will play a key role in managing relationships with our preferred travel agencies and concierge partners, both in the UK and across the US market. Working closely with our USA Sales Team, you'll act as a key point of contact for UK-based clients while helping to drive business growth.,

  • Collaborate with the Director of Sales to create and implement proactive strategies for growing our leisure sales sector across all Firmdale properties.

  • Develop and maintain strong relationships with key travel agents, concierges, and agencies, both within the UK and internationally.

  • Proactively generate new business opportunities to increase market share and revenue, while maximising partnerships with existing clients.

  • Identify and respond to emerging trends in the leisure travel industry to remain competitive.

  • Manage a portfolio of high-value agencies by organising site inspections, familiarisation trips, and client entertainment events.

  • Attend and represent Firmdale Hotels at trade shows, networking events, and conferences across the UK and internationally.

  • Plan and conduct strategic sales trips in the UK and overseas to further develop business opportunities.

  • Participate in weekly sales meetings, revenue discussions, and strategy sessions with General Managers and cross-functional teams.

  • Contribute to the preparation and execution of the annual sales plan, including contract negotiations and the completion of RFPs, when required.

  • Provide timely reports on business performance, key activities, and new client development efforts.

    This is an exciting opportunity to represent one of the UK's most inspiring hotel brands, attending trade shows, developing long-standing client relationships, and forging new partnerships. If you are passionate about luxury travel and enjoy driving results in a fast-paced environment, this could be the perfect next step in your career., Proven experience as a Sales Manager, with at least 2-3 years in the luxury 5-star hotel sector, with a focus on the leisure market in London.

  • A strong network of existing client contacts within the travel and leisure industry, with the ability to hit the ground running.

  • A strategic thinker who is proactive, adaptable, and driven to exceed targets.

  • Ability to identify and respond to new trends, market opportunities, and client needs.

  • Excellent communication and organisational skills, with confidence in liaising with senior management, team members, and external clients.

  • Experience in contract negotiation, data analysis, and the ability to report on key performance metrics.

  • Proficiency in Microsoft Office Suite (Excel, Word, PowerPoint), Opera, Salesforce, and Cvent is essential.

  • A positive, detail-oriented, and professional approach with a strong "can-do" attitude.

  • Flexibility to travel and represent the brand at events in the UK and overseas.

    Firmdale Hotels is an award-winning, privately owned luxury hotel group with 11 properties across London and New York. Renowned for our vibrant interiors, exceptional service, and boutique luxury, we have a global reputation for being a leader in hospitality. This is a rare opportunity to join our dynamic Sales Team and contribute to the continued success of our internationally respected brand., Love what you do!


  • Firmdale Hotels is an international award winning group comprising of 10 luxury hotels and 8 bars and restaurants in London and New York, offering exclusive training programmes and incredible career development. We are committed to deliver a great place to work, where excellent perks and benefits are offered, success is recognised and rewarded, long service is celebrated and everyone is involved in weekly, monthly and quarterly staff events

    Firmdale Hotels embraces the unique qualities of each team member and encourages individuality - it starts with the person, not their CV. The company offers a warm environment, treating both employees and guests with respect and inclusivity.

    We inspire our teams to love what they do and live the Firmdale values : attention to detail, resilience, passion, enthusiasm and the importance of relationships with one another and with our guests.

    Firmdale Hotels, which won the Caterer's Best Employer Award at the 2020 and 2017 Cateys, has won several awards in recognition of its investment in people, including Best Candidate Experience and Excellence in Employee Engagement, as well as the Chef Development Strategy Award at the Springboard Awards for Excellence 2017

    Why work for Firmdale?

    We are committed to creating safe spaces to work, with our employees receiving support with lateral flow testing and the Covid 19 Vaccine. There is also a real focus on employee wellbeing, with activities and support available to all of our employees.

    Here at Firmdale, you have the opportunity to have your say, with employee led committees allowing you generate ideas and really make a difference. Wait, there's more! Quarterly team events, volunteering and regular Manager catch-ups.

    What makes Firmdale a great place to work?

  • Competitive salary to be discussed at venue

  • Access to Wagestream our financial wellbeing app. Stream your accrued earnings before pay day, benefit from everyday savings and real time financial coaching.

  • Health cash plan (including contributions towards dental, optical, alternative and complementary therapies)

  • Discounted cinema tickets, gym membership, travel, retailers and restaurants

  • Generous 30% discount off food and drinks at our restaurants and bars

  • Referral bonus scheme for recommending top talent

  • Dry cleaning service for work attire and discounted personal dry cleaning

  • Enhanced holiday allowance based on length of service

  • Season ticket loan for convenient commuting

  • Ongoing training, professional development, and fully funded English lessons

  • Regular social events, team activities, and fitness sessions

  • Benefits like cycle to work scheme and annual long service awards

  • One allocated paid day per year for volunteering work

  • Exclusive discounts at Design Hotels, staff sales, spa discounts, and product perks

  • And much more!!


  • Why join Firmdale Hotels?

    Firmdale Hotels is an international, award winning group of 11 luxury hotels and 10 bars and restaurants in London and New York. World renowned for their unique interiors and exceptional service, the hotels are trailblazers in hospitality and design.

    We are delighted to have been recognised by the hospitality and travel industries for the great work our teams have achieved. To name a few of our recent awards and accolades:

  • Times Best Places to Work 2024

  • The Kings Award for Enterprise 2024 for outstanding contribution to International Trade

  • Manager of the Year - Helle Jensen - Cateys 2024

  • Ham Yard Hotel - two AA Rosettes for Culinary Excellence, Ham Yard Bar & Restaurant, 2024 as well as an AA Breakfast Award

  • Dorset Square Hotel - One AA Rosette for Culinary Excellence, The Potting Shed, 2024

  • Warren Street Hotel - Travel & Leisure 'IT List' best hotels in the world

  • Whitby Hotel, Crosby Street and Warren Street - Michelin keys

  • The Soho Hotel and Ham Yard - Conde Nast Traveller 2023 Top Hotels in London.

  • Number Sixteen - Best Boutique Hotels in London, The Times, 2024.


  • You can see a full list of our awards and accolades here: https://www.firmdalehotels.com/b/awards-accolades/

    If you are passionate about luxury travel and eager to take the next step in your career, apply today to join our growing Sales Team at Firmdale Hotels.in a dynamic setting, we would love to hear from you.

    In line with the Asylum and Immigration Act 1996, we do require all applicants to have the eligibility to live and work in the United Kingdom. Documentation will be required at interview stage., Competitive salary

    28 days paid holiday (including bank holidays) increasing with length of service

    Companywide and departmental incentives, including a generous refer a friend bonus

    Firmdale Experience and Long Service vouchers (Afternoon Tea, dinner for two, Film Club and an overnight stay)

    We have created safe spaces to work and support our employees with regular lateral flow testing and time off to receive the COVID-19 Vaccine

    Employee led committees allowing you to have your say, generate ideas and make a difference

    Social events and team activities (bowling, quiz nights, netball teams and more)

    Award-winning training opportunities (Apprenticeships, WSET, supplier visits and Master Classes to name a few)

    Wellbeing activities and support available to all staff members

    Perkbox - An employee platform offering a huge variety of discounts and our reward and recognition programme

    Wagestream - An employee app to stream your wages before payday

    Cycle to Work scheme

    Discount at Design Hotels worldwide

    Discounted dry cleaning

    Uniform and meals provided