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Marketing Executive

HOT BARGAINS LTD

Marketing Executive

£40000

HOT BARGAINS LTD, Rainham, Greater London

  • Full time
  • Permanent
  • Remote working

Posted 3 weeks ago, 28 Aug | Get your application in now before you miss out!

Closing date: Closing date not specified

job Ref: 3b6b99642f3a48faa3efc1b40e959399

Full Job Description

  • Develop strategies and tactics to get the word out about our company

  • Deploy successful marketing campaigns and own their implementation from ideation to execution

  • Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis

  • Build strategic relationships and partner with key industry players, agencies and vendors

  • Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely

  • Oversee and approve marketing material, from website banners to hard copy brochures and case studies

  • Measure and report on the performance of marketing campaigns, gain insight and assess against goals

  • Analyze consumer behaviour and adjust email and advertising campaigns accordingly

  • Increase our brand awareness in the market and highlight advantages of our business and how it benefits the customers

  • Developing and managing the marketing department's budget.

  • Overseeing branding, advertising, and promotional campaigns.

  • Managing the marketing department's staff.

  • Preparing and presenting quarterly and annual reports to senior management.

  • Promoting our brand at trade shows and major industry-related events.

  • Keeping informed of marketing strategies and trends.

    Demonstrable experience in marketing together with the potential and attitude required to learn

  • Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate

  • Solid knowledge of website analytics tools (e.g., Google Analytics, Net Insight, Omniture, Web Trends)

  • Experience in setting up and optimizing Google AdWords campaigns

  • Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets

  • A sense of aesthetics and a love for great copy and witty communication


    • Qualifications: Bachelor's degree in marketing, finance, business administration, or similar. OR A master's degree in a relevant field will be advantageous. OR M.B.A. from a recognised university.

    Experience: Min of 3 years