Marketing Integration

An iconic, dynamic storyteller with a rich heritage and a global audience in the millions, The Sun is now focusing on an exciting, video-focussed strategy to engage new audiences, putting video at the heart of The Sun's journalism. This is your chance to lead that change redefining how content is created and consumed, contributing to fast paced, agenda setting video output that drives traffic and revenue, as we redefine how a brand at the heart of the nation's conversation finds innovative new ways to tell the stories that matter in the fast-paced digital world. Your Role: As Head of News Video, you will be responsible for spearheading our multi-platform news video proposition. This role is at the heart of our strategic shift, where video creation, new format innovation, and audience engagement are key drivers. You will lead the development and implementation of cutting-edge news video, ensuring we are first to the breaking stories of the day - always told with the famous Sun tone of voice. You will bring expert analysis to help shape the biggest stories as they happen, leading our charge on YouTube while growing social audiences and delivering the key digital video news content which remains vital to the brand. You will help to lead newsroom transformation, commissioning video from the newsroom, rather than just being reactive to the newsrooms video needs. Day to day you will: Strategic Leadership: Develop and execute a comprehensive digital video news strategy that aligns with the company's vision for audience growth, brand relevance, and revenue diversification. Innovation in Video News Formats: Create and experiment with new video formats that engage diverse audiences across multiple platforms (YouTube, TikTok, Instagram, etc.) and ensure we remain the leading source of news stories Quick and dynamic: Work with the Senior News Video Commissioning Editor and video news commissioning editors to ensure we are always at the forefront of breaking news storytelling. Exclusives framework: Ensure we approach exclusives with a video-first approach so they are broken across platforms seamlessly Data-Driven Approach: Use data analytics and audience insights to shape video content, optimise performance, and increase audience engagement and loyalty. Cross-Platform Storytelling: Oversee the production of engaging, multimedia storytelling that integrates seamlessly across platforms, creating a unified brand narrative. Monetization & Partnerships: Identify and cultivate revenue opportunities through video partnerships, sponsorships, and branded content collaborations. Team Leadership: Build and mentor a cross-functional team of producers, editors, and content creators to deliver innovative, high-quality video projects. Senior Stakeholder Management: Liaise with the most senior stakeholders in the newsroom and the wide business to inform strategy and champion video transformation. What we are looking for from you: Visionary Leader: You're not just following trends, you're setting them. You have a track record of leading digital innovation, particularly in video content creation and distribution. Audience & Data Obsessed: You have a proven track record of thriving on understanding audiences, using data-driven insights to tailor content that captures attention and drives engagement. Production Expertise: Deep experience in producing multimedia content across a range of platforms. You know how to create compelling stories that resonate in a digital world. Marketing Integration: You have a strong understanding of brand marketing and can seamlessly align video strategies with overall brand objectives. Business Savvy: You're comfortable managing budgets, developing revenue strategies, and fostering partnerships to grow the business. News UK is one of the leading media businesses in the UK and Ireland. Our newsbrands include The Times, The Sunday Times, The Sun, The Sun on Sunday and The TLS. Our national broadcast brands include TalkTV, talkSPORT, Times Radio and Virgin Radio UK, and we have market-leading local stations across Ireland. Our world-famous brands provide news, analysis, opinion and entertainment to almost 40 million people each month. Spanning print and pixel, audio and video, events and experiences, our multi-format brands are home to a plurality of opinion, representing the diverse communities we serve. Driven by passion, guided by principles and acting with purpose, we exist to promote a fair society, freedom of speech and a little bit of fun. Rethinking continually the business of storytelling, we represent, reflect and reach the nation, telling the stories that matter. Life at News Driven by passion, guided by principles and acting with purpose. We represent, reflect and reach the nation, telling the stories that matter. We inform our audiences so that they can make decisions based on trusted information. To do this, we believe our employees must represent different backgrounds, perspectives and experiences. We strive to maximise and encourage every individual's potential and ensure everyone feels valued. We support this through our Diversity, Equity and Inclusion Strategy, which focuses on three main priorities - attracting talent from a wider, more representative pool, developing equity programmes to drive better representation in our leadership, and ensuring diversity and inclusivity in our workforce as well as the journalism and content we produce. We also currently have 12 employee led networks and groups that support our strategy and connect like minded employees socially.

Some of our benefits include:

• Maternity leave up to 18 weeks full basic salary & paternity leave up to 2 weeks
• Wide range of training available, plus full LinkedIn Learning access
• Private medical insurance including coverage for pre-existing conditions
• Discounted gym memberships, free ClassPass at Home, weekly virtual yoga classes
• 'Bikes for Work' and 'Electric Car' scheme
• Access to exclusive events Up to 60% discount on Harper Collins books and competitions with exciting brands such as talkSPORT, Virgin Radio UK & The Times. Weekly virtual panel chats with top journalists and celebrities
• Access to wellbeing benefits such as EAP, physio/massage and counselling
• A generous pension scheme with employer contributions of up to 5%
• 25 days holiday, plus bank holidays and up to 4 volunteering days per year
• We offer a flexible working arrangement where employees are expected to be in the office a minimum of three days per week. For the remaining two days, there is the option to work remotely if desired.