Marketing Manager

Reporting to our Managing Director, you will work alongside all departments and it's essential you are a team player.,

• Creating and managing marketing plans and budgets.


• Developing and implementing a marketing strategy to drive the business forward.


• Analysing key marketing performance metrics and providing market research, forecasts, competitor analyses, campaign results and consumer trends.


• Advising on the development of the corporate brand.


• Delivering an overview of all marketing activities aiming to drive awareness and sales - ranging from digital, print, media and social media to market research and direct marketing.


• Overseeing coordination with external agencies.


• Overseeing the distribution and circulation plans of all brands.


• Providing development opportunities and guidance for the marketing team.


• Strategy implementation of a high-performing marketing strategy to improve business performance across on and offline channels.


• Creating best practices and using insights to develop and implement marketing plans across the business.
  
  Strong communication skills.


• A can-do attitude.


• Flexible to take on any other ad-hoc tasks required.


• You are highly organised, have an eye for detail and take care in your work.


• Ability to work to tight deadlines and under pressure.


• Interpersonal skills - providing strong leadership and demonstrating the company's values and leadership behaviour framework.


• Innovative and results-driven - promoting a culture of high performance with a focus on successful outcomes.


• Proven project management success and extensive knowledge of all aspects of marketing.


• Technical skills - an understanding of content writing and creation, customer relationship management (CRM), social media marketing, search engine optimisation (SEO), public relations, email marketing, pay-per-click (PPC) advertising and automation


• Analytical skills - the ability to analyse and review marketing metrics and trends to identify opportunities and threats


• A business qualification - BSc/BA/MSc/MA in business management, marketing, advertising, or a relevant field. And/or a qualification from the Chartered Institute of Marketing, the Chartered Institute of Public Relations, the Institute of Data and Marketing, or the Digital Marketing Institute.
  
  Paragraph is a fast-growing drinks media company and we are seeking a highly motivated Marketing Manager. Founded in 1997, Paragraph has a portfolio of global publications, events, awards, and websites. You will be working in a business which has high-quality brands which connect consumers and business leaders in the alcoholic drinks industry across the world and have global brand recognition. Part of this role involves overseeing the marketing for a connected company, Rothes Glen, an exclusive-use castle in Scotland for whisky connoisseurs and all those who love Scotland.


The role is based in our Norwich office, and we are currently working a hybrid system which gives flexibility to work from home some of the time.

This is a full-time role of 37.5 hours, Monday to Friday.

Whilst this is a maternity leave cover post initially, the Company does have plans to increase the size of its marketing team and so there are realistic prospects for a permanent post in the future for a successful candidate.