Marketing Manager
Time Out, City of Westminster
Marketing Manager
Salary Not Specified
Time Out, City of Westminster
- Full time
- Temporary
- Remote working
Posted 4 days ago, 30 Nov | Get your application in now to be included in the first week's applications.
Closing date: Closing date not specified
job Ref: dbe306d58f974a88a0dd35c1a7da0f78
Full Job Description
The Brand Marketing Manager plays a crucial role in supporting the team when it comes to managing and evolving Time Out Market's brand presence across existing and upcoming locations. Based in our London office, this role will work across all brand communications including marketing campaigns, PR and social media to ensure a consistent brand message and identity., Brand consistency
- Ensure all marketing communications, promotions, social media and PR activities in existing and upcoming Markets are in line with Time Out Market's core brand guidelines.
- Forge robust working relationships with marketing managers across Markets, offering brand expertise and guidance.
- Attend all agency meetings, harmonising all tactics and activations with the brand strategy and collaborate to ensure everything we do delivers against our high brand standards.
- Support the launch activities for new Markets, integrating the brand with local nuances whilst maintaining consistency.
- Conduct regular brand training sessions and provide resources to teams, ensuring a consistent understanding of brand guidelines.
- Drive internal brand engagement activities, ensuring that every team member is a brand ambassador. Activity execution
- Oversee marketing, social media and PR initiatives for existing and upcoming Markets, coordinating with Market agencies.
- Direct and refine social media strategies across Markets, ensuring brand alignment and effective audience engagement.
- Collaborate with creative and strategy teams to ensure that impactful campaigns are being developed and executed.
- Streamline communication between teams, ensuring timely execution and feedback integration.
- Champion the integration of technology and digital tools in brand promotion, ensuring contemporary and efficient strategies.
- Evaluate and optimise the brand's online reputation, monitoring feedback on platforms like Google Reviews, Trustpilot, and Yelp. Reporting & research
- Monitor and evaluate the performance of campaigns, using insights to inform future strategies.
- Regularly gather and analyse feedback from various Markets to adapt and refine our approach.
- Deliver market research efforts to understand evolving customer preferences and sector dynamics.
- Support incident / crisis response, ensuring that the brand is safeguarded., Attend all agency meetings, harmonising all tactics and activations with the brand strategy and collaborate to ensure everything we do delivers against our high brand standards.
- Support the launch activities for new Markets, integrating the brand with local nuances whilst maintaining consistency.
- Conduct regular brand training sessions and provide resources to teams, ensuring a consistent understanding of brand guidelines.
- Drive internal brand engagement activities, ensuring that every team member is a brand ambassador.
Bachelor's degree in Marketing, PR, or a related field. - Demonstrable experience in managing marketing campaigns, PR initiatives, and brand activations across diverse geographies.
- Ability to work effectively across different geographies, cultures, and teams.
- Strong networking capabilities with media, PR agencies, and market stakeholders
- Ensure all marketing communications, promotions, social media and PR activities in existing and upcoming Markets are in line with Time Out Market's core brand guidelines
- Forge robust working relationships with marketing managers across Markets, offering brand expertise and guidance., Be commercially astute
- Either have experience at or want to dive headfirst into a fast-paced transformative company in pursuit of excellence
- Think globally
- Have excellent communication and relationship building skills
- Have a high sense of ownership, urgency and drive
- Be a team player
At Time Out Group we believe in diversity and equal opportunity for all people. We do not discriminate against external or internal candidates on the basis of age; disability; gender, gender reassignment; race; religion or belief; sexual orientation; marriage and civil partnership; pregnancy and maternity. We believe that diversity develops creativity and enables personal and professional growth where we all learn from each other. We believe in an open culture where ideas are shared candidly and where there is no fear of failure, but rather an understanding that we must experiment and have the freedom to succeed. We believe that everyone has the right to express themselves as they are as this enriches us all. We believe in an open world, social justice, and the pursuit of happiness, after all, we are in the happiness business. About Time Out Group plc Through Time Out Media and Time Out Market we help our large audience go out in the world's greatest cities and connect global brands as well as local talents with this valuable audience. Time Out Media's multiple digital and physical channels span websites, mobile, social media, video, audio and Live Events. Across these channels, Time Out distributes its high-quality content - curated and created by a global team of local expert journalists - around the best food, drinks, culture, art, music, theatre, travel and entertainment in 333 cities and 59 countries. The Company is giving international, national and local brands and businesses the opportunity to connect with this global reach and strong traffic from a desirable audience by offering bespoke 360-degree multichannel advertising solutions. Since its launch in 1968, Time Out has become a global brand that advertisers and consumers love and trust. Time Out Market is the world's first editorially curated food and cultural market, leveraging the Time Out brand to bring the best of the city together under one roof: its best chefs, drinks and cultural experiences - based on the editorial curation Time Out has always been known for. The first Time Out Market opened in 2014 in Lisbon, quickly turning into one of the most popular destinations in the city. The success of Lisbon brought further expansion and the portfolio currently includes eight Markets: in addition to Lisbon, there are sites in New York, Boston, Montreal, Chicago, Bahrain, Dubai, Cape Town and Porto. More Time Out Market locations are in the pipeline as the global expansion continues. Time Out is headquartered in London (United Kingdom) and listed on London's AIM stock exchange, trading under the ticker symbol 'TMO'. Time Out is a dynamic, pioneering brand and so is our team. We want to work with the best and brightest talent because we work for the world's greatest cities, the people enjoying them and the businesses in them. As a truly global team we get to collaborate with colleagues from New York to Paris, Cape Town and Sydney and beyond. It's our expertise, authenticity and collaboration that make us successful and a unique team., It's your talent that makes us what we are and we want you to be the best you can be. Our aim is to make sure our workforce reflects the diversity of our audience we serve, which is why we promise to treat you with fairness and respect, whatever your age, disability status, gender, gender reassignment, race, religion or belief, sexual orientation, marriage/civil partnership status, pregnancy or maternity status and family circumstances. We believe that diversity develops creativity and enables personal and professional growth where we all learn from each other. We believe in an open culture where ideas are shared candidly and where there is no fear of failure, but rather an understanding that we must experiment and have the freedom to succeed. We believe that everyone has the right to express themselves as they are as this enriches us all. We believe in an open world, social justice, and the pursuit of happiness, after all, we are in the happiness business.
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