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Measurement and Insight Analyst

BT Plc.

Measurement and Insight Analyst

Salary Not Specified

BT Plc., City of Westminster

  • Full time
  • Permanent
  • Onsite working

Posted today, 28 Sep | Get your application in now to be one of the first to apply.

Closing date: Closing date not specified

job Ref: e5735f4bc5ee4902875ed7d1621d6dc0

Full Job Description

  • Accountable for ensuring NBA customer contact strategy is measurable end-to-end and translates to commercial impact
  • Identifying continuous improvement opportunities by analysing datasets against experimentation criteria and performance to drive business impact
  • Create compelling messages that Influence the adoption of the NBA Platform. Tackle any resistance by working closely with stakeholders to unlock real value to the business
  • Educate key decision makers to become more data and machine learning driven
  • Input into product deliveries by providing engineering requirements to ensure correct data handling and manipulation for metric and report creation
  • Tells engaging stories using non-technical language and exciting visualisations to influence change

    The skills and experience you will have under your belt
  • Experience in measurement of campaign performance & providing KPI performance scoring
  • A good understanding of mathematical principles & coding languages (i.e., Python, R...) + SQL
  • Experience in working across Digital ecosystem (clear understanding of interconnectivity of Search, Content, Websites, CRM, Channels & Platforms etc)
  • Knowledge of segmentation techniques
  • Strong problem solving and analytical skills;
  • Critical thinking skills
  • Commercial acumen understanding the commercial environment surrounding base and our brands and how the outcomes will impact overall objectives.
  • Comfortable working in Agile operating model
  • Customer centric oriented approach
  • Strong communication and presentation skills, including the ability to explain and present the findings of technical work to non-expert audiences
  • Team player and collaborative approach
  • Experience working with statistics and particularly A/B testing and, statistical significance and hypothesis testing

    We're EE. We are the biggest mobile and broadband operator in the UK and we have a relationship in every second household in the country. But we're for everyone, on any network - serving up new tech, new services, and heaps of inspiration for every aspect of your connected life.
    • We've been awarded the UK's best network for the last 10 years. It's central to our vision - to be the most personal customer-focused technology company in the UK. That means earning a place on customers' home screens by offering them more than ever before, whether that's helping their home run smarter with EE Home, levelling up their play with EE Game, helping them work on their terms with EE Work, or even unleashing their kids' learning with EE Learn. We're also part of BT Group, which we're even bigger than you might think. Millions of people rely on us every day to help them live their lives, power their businesses, and keep their public services running. We connect friends to family, clients to colleagues, people to possibilities. We keep the wheels of business spinning, and the emergency services responding. We think we've got something special here. We want everyone to feel proud about working at EE - and feel excited about where we're going and what we're going to do. Want to join in? Why this job matters In this job, you'll be a conduit between key teams within the NBA space including Commercial Stakeholders, Data Science and Data Engineering. Leveraging your technical background alongside your commercial acumen, you will collaborate with stakeholders to understand their needs and translate those into analytical products which can be used to influence decisions. Through the definition of measurement frameworks and business metrics you will create a way to track performance over a customer's end-to-end journey and drive continuous improvement and optimisation of our marketing efforts.

    BT, we entertain, educate and empower millions of people every single day. We're a brand built on connecting people - whether that's friends, family, businesses or communities. Working here, you'll receive an attractive salary and a range of competitive benefits, but - more than that - you'll be joining an ambitious organisation with a culture of togetherness, collaboration and inclusivity, that takes a genuine and proactive interest in your progress and development.
  • Competitive salary
  • 25 days annual leave (plus bank holidays)
  • 10% on target performance bonus
  • Life Assurance
  • Pension scheme if you pay in 5% BT will pay in an additional 10%
  • Option to join the Healthcare Cash Plan or other benefits such as dental insurance, gym memberships etc.
  • 50% off EE mobile pay monthly or SIM only plans
  • Exclusive colleague discounts on our latest and greatest BT broadband packages
  • BT TV, including TNT Sport and the NOW Entertainment membership, and 25% off NOW Sport, Cinema and Kids
  • 50% discount for friends and family on EE SIM only plans
  • World class training and development opportunities
  • Volunteering days so you can give back to your local community
    • BT is an equal opportunities employer. We're working hard to create an inclusive working environment, where people from all backgrounds can succeed. We want to make sure your recruitment experience is the best it can be - so, if you're selected for an interview, please let us know if there's any adjustments we can make that would be helpful for you. Our leadership standards Looking in: Leading inclusively and Safely I inspire and build trust through self-awareness, honesty and integrity. Owning outcomes I take the right decisions that benefit the broader organisation. Looking out: Delivering for the customer I execute brilliantly on clear priorities that add value to our customers and the wider business. Commercially savvy I demonstrate strong commercial focus, bringing an external perspective to decision-making. Looking to the future: Growth mindset I experiment and identify opportunities for growth for both myself and the organisation. Building for the future I build diverse future-ready teams where all individuals can be at their best. We value diversity and celebrate difference. 'We embed diversity and inclusion into everything that we do. It's fundamental to our purpose: we connect for good.' We all stick to the same values: Personal, Simple, and Brilliant. From day one, you'll get stuck in to tough challenges, pitch in with ideas, make things happen. But you won't be alone: we'll be there with help and support, learning and development.