Media Manager

Being a Media Manager is about so much more than bringing our coffee to the world. It's your chance to stir up real success - which means you'll be:

• Delivering business and brand objectives via a holistic media and connections strategy, including owned, earned and paid media, as well as media shopper activations.
• Leading the end-to-end media process from connections strategy, integrated planning to execution of media plans, across all touchpoints, with a specific focus on digital.
• Leveraging latest media trends to better connect with the brand's audience via passion points and new channels. Identifying media investments and marketing effectiveness optimisations.
• Providing media insights and performance reporting, translating data sets into actionable insights to drive continuous optimization. Set up test and learn capabilities and lead the agenda for performance marketing.
• Securing omnichannel alignment of all consumer communication touchpoints: store, owned channels, and paid media.
• Lead the relationship with media and local UK digital and social partners to maximise ROI and impact with a fully integrated and holistic ecosystem.
• Connecting with Coca-Cola Company media teams, aligning on principles, ROI optimisation strategies and best practices., An expert in media and digital with experience at a media agency, in media strategy, media planning, as well as with social media channels.
  
  Proven success in leading annual and campaign media strategy and planning with the support of external agency.
• Strong expertise on digital and social media strategy creation, implementation, and real time optimisation
• Experience in A/B testing.
• Ability to negotiating media and partnerships contracts.
• Leadership capability to drive strategic conversations, negotiations, and alignment with senior and key stakeholders.
• Proficient at clear, actionable storytelling.
Location. Must be willing and able to work from our Central London offices a minimum of 2 days per week.

At Costa Coffee, we are what we craft. We're reimagining coffee experiences in over 50 countries and counting, as a key part of the Coca-Cola System. Whether you get your coffee in a store, from a machine, at home, or on the go - we've got you covered. We're looking for a thought leader in media strategy, productivity and media activation. This key role will lead the creation and implementation of the Media and Connection Strategy in the UK&I across all platforms, owning the creation of media and digital plans, and cross-channel budget allocation and optimisation. Our teams make a difference. Whether that's working on new tech for the perfect pour, helping our teams grow, creating award-winning campaigns, crunching the numbers, or developing the latest exciting menu item; together, we stir up success. We may be a global brand, but we haven't forgotten our roots. That's where the Costa Foundation and our fantastic community agenda come in. Whatever your role, you can help us change lives in coffee growing communities, and help your local community too. We also want to help you grow in your career through amazing experiences, our apprenticeship scheme, and development programmes. At Costa, you can go beyond the day-to-day. And as a Media Manager, there's never been a better time to join. So, why Costa? We didn't become a global coffee brand by sitting back. When you work here, you join a community that values passion, progression and integrity, with some pretty brilliant perks to sweeten the deal:
• Own a piece of Costa's success by becoming a share owner in Coca-Cola with our Share Investment Plan (SIP)
• A smart pension that saves you money on tax and national insurance, and matches your contributions up to 10%
• The Costa Financial Support Fund, supporting team members who find themselves in unexpected financial pressure
• 50% discount in all Costa-owned stores, and 25% off in other participating stores
• Private medical cover thanks to our Private Healthcare scheme
• And that's not all. Explore even more of our perks here: https://bit.ly/costaperks
We're passionate about being a great place to work, where you can bring your unique self into our mix. We firmly support diversity, equity and inclusion, and continue to work with our teams to shape the future of our culture and values: Disciplined to Deliver, Passion for Progress, Win with Warmth, Courage to Challenge and Trusted Team Players.