NE Brand Manager

Colgate Palmolive, Mount Hermon, Woking

NE Brand Manager

Salary Not Specified

Colgate Palmolive, Mount Hermon, Woking

  • Full time
  • Permanent
  • Onsite working

Posted 4 days ago, 28 Dec | Get your application in now to be included in the first week's applications.

Closing date: Closing date not specified

job Ref: bb5a86e3bacb4ffc8a4c0f522fcb7982

Full Job Description

Manage the Personal Care categories to deliver all KPIs including net sales, share, and margin objectives across NE Hub Take responsibility for specific marketing projects and deliverables within the Consumer Experience team What you will do

  • Manage the Palmolive portfolio for NE to achieve Net sales, margin, profit and share targets.
  • Support development & alignment of MYR & Budget Review process for PCP Palmolive categories.
  • Prepare KPI performance review for the PCP category, and provide required information and analysis. Coordinate cross-country market analysis and insights / information gathering.
  • Communicate all risks and opportunities within portfolio responsibility on a timely basis to the Group Brand Marketing Manager .
  • Manage GTM process including collaboration with the central Brand Team in providing necessary country input for NE. Lead hub/country portfolio evolution and recommendations.
  • Lead Gateway process for Mouthwash NPD and get alignment from Directors on Go/NO Go launch decisions.
  • Work with the digital acceleration and omni-channel shopper team to implement full funnel Brand Activation Campaigns to ensure a streamlined consumer experience for the Brand
  • Manage A&P and agencies to ensure proposals are delivered according to set objectives, KPIs and to budget
  • Manage Palmolive artwork and SKU development and approval processes across NE Hub.
  • Own the development of the annual Brand Plan for their portfolio and ensure full stakeholder buy-in.
  • Lead the development of Revenue Growth and Category Growth plans for Palmolive
  • In collaboration with the customer development teams, represent the brand at external meetings
  • Ensure timely communication as required with key internal stakeholders on category issues or activities (Retail Marketing, Customer Development, CS&L, Finance, Consumer Affairs, Consumer Insights, Division Marketing, and Country GMs), Leading Change: Challenges the status quo and acts as a catalyst for change; creates a compelling picture of the future in the face of uncertainty and communicates a clear direction; adapts quickly to new demands and challenges
  • Promote Teamwork/Relationship Building: Establishing trust; initiating and developing long-term relationships and networks as a key priority.
  • Planning & Priority Setting : Aligning goals and helping others develop objectives to support business strategies; translating objectives into action plans
  • Strategy/Vision: Developing strategies and proactively responding to consumer/shopper trends, competitive threats, and brand issues and opportunities
  • Key Challenges
  • Balancing workload through effective project management in a fast paced environment
  • Demonstrating sound commercial and insight based judgment in making recommendations.
  • High accountability, working in a fast-paced environment where tasks vary greatly from highly strategic to more basic.
  • Effectively collaborate with local countries and central (brand teams) to balance central strategy with local needs.
  • Our Commitment to Diversity, Equity & Inclusion Achieving our purpose starts with our people - ensuring our workforce represents the people and communities we serve -and creating an environment where our people feel they belong; where we can be our authentic selves, feel treated with respect and have the support of leadership to impact the business in a meaningful way.

  • 2 to 3 years of experience in Marketing
  • A passion for brand management
  • Highly competent commercial and analytical skills
  • Personal presence that commands respect/trust and the ability to build strong relationships quickly throughout CP's matrix structure.
  • Confidence and gravitas to challenge the status quo and negotiated and influence people at all levels of the organisation
  • Inquisitive, proactive and challenging to identify new opportunities for improvement and proactively work with other functions to gain buy-in and initiate change
  • Team player - motivate and enthuse others
  • Excellent communication skills and authoritative yet collaborative approach - sought out by others for opinion
  • Strikes the right balance of demonstrating consistent brand passion with objective, fact-based decision making
  • Dedicated to continuous improvement of self and Marketing, Insight/Planning techniques/approaches to the business
  • Ability to engage in courageous dialogue

    Colgate-Palmolive Company is a global consumer products company operating in over 200 countries specializing in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition. Our products are trusted in more households than any other brand in the world, making us a household name!
  • Join Colgate-Palmolive, a caring, innovative growth company reimagining a healthier future for people, their pets, and our planet. Guided by our core values-Caring, Inclusive, and Courageous-we foster a culture that inspires our people to achieve common goals. Together, let's build a brighter, healthier future for all.