Portfolio Messaging Manager

Reporting to the Director of Growth & Ventures, the Portfolio Messaging Manager will focus on how we communicate our portfolio's value to the market, defining new ways to reach and engage target audiences. You will utilise knowledge on industry dynamics, business practice trends, customer requirements and competitive activity to communicate product value.

Other duties Include:

• Create, support, and execute creative, cohesive, and integrated Product Marketing programs


• Work collaboratively with product management leaders to develop key product stories


Work with the marketing communications team to:

• Create a Marketing & Events Plan


• Identify, prioritize, and create marketing assets - web pages, data sheets, presentations, videos, customer giveaways, and other assets


• Create new high-quality content such as demos, webinars, videos, blogs, and slides


• Collaborate with campaigns and distribution teams to support sales, demand generation spanning events, campaigns, social media programs, references and case studies, and press and analyst relations


• Perform market research, interview customers and prospects, uncovering and communicating new challenges and trends in the market


• Define and develop product value proposition in collaboration with Product, Sales, and Customer Programs


• Responsible for product marketing activities during the lifecycle including product launch plan, promotional and collateral support plan, also sales support/infrastructure plan to drive the successful acquisition and retention of customers


• Collate feedback from user groups and customer forums to develop customer relationships to influence market thinking
  
  Marketing Degree and / or equivalent experience in Product Marketing (or similar) within the Aviation / Airline industry


• Proven track record and history of creating effective product marketing programmes & marcomms tactics


• Innovation Skills and track record in defining market requirements and functional specifications


• Understanding of latest trends and innovations within the Airline (IT) industry and relevant technology areas


• Capable of leading and influencing teams focused on product roadmaps within an international matrix organisation


• Excellent presentation & communication skills, able to make the complex simple


• Self-motivated, and able to respond and work well under pressure and change


• Strong relationship management skills


• Articulate and effective communicator
  
  NATS is the UK's leading air navigation service provider, handling over 2 million flights per year and offer a wide range of commercial solutions to over 30 countries internationally. Our people are at the heart of our purpose to advance aviation and keep the skies safe.


NATS Services Growth and Ventures, operates as part of the NATS group. It is a new function focused on acceleration of our long-term growth plan, including innovative creation and use of new partnerships, ventures, and collaborations in support of the wider NATS growth strategy. The team will be pivotal in developing initiatives that deliver a significant proportion of the targeted additional £500million of revenue per year by 2040.

We are proud to offer a fantastic total reward package to help you thrive both personally and professionally. In addition to a competitive salary that's regularly reviewed, you'll also benefit from a range of other benefits including generous leave entitlement, a market-leading pension scheme, a range of voluntary benefits and retail discounts, wellness support and comprehensive learning and development.

If you share our passion to advance aviation and keep the skies safe - we would like to hear from you whatever your age, sex, race, faith, sexual orientation, gender identity, gender expression, visible or invisible disability. Individuals that bring different perspectives, skills, life experiences and backgrounds help us be at the forefront of our industry.