PR & VIP Manager

Jaded London

PR & VIP Manager

Salary Not Specified

Jaded London, City of Westminster

  • Full time
  • Temporary
  • Onsite working

Posted 3 weeks ago, 29 Aug | Get your application in now before you miss out!

Closing date: Closing date not specified

job Ref: f6eff1b23f2940f09c01f4437e66195e

Full Job Description

  • Develop and execute comprehensive public relations strategies and campaigns that tie into business calendar

  • Build and maintain relationships with key media contacts, VIPs, stylists and agents

  • Write and distribute press releases, lookbooks, and other PR materials

  • Bring an established network of media journalists, media contacts, stylists and industry peers

  • Develop and maintain the company's PR calendar and media list

  • Work closely with the marketing and creative teams to align PR efforts with broader marketing strategies and content plans

  • Drive and coordinate features, media / press inquiries + interviews

  • Monitor media coverage and provide regular reports and analysis

  • Be responsible for VIP guestlist for brand events and activations

  • Monitor industry trends and competitor activities to inform PR strategies

  • Manage and host in house staying appointments

  • Act as a brand ambassador, representing Jaded at industry events and networking opportunities

  • Manage crisis communication and develop contingency plans, PLEASE NOTE: When attaching your CV or work examples it is very important that you name your files to include your name and not just "cv.doc" or "curriculum vitae.docx" or "my_illustration.jpg". Instead use a format like this "joe_bloggs_cv.docx"


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    Content Relationship
    I am contacting the advertiser for no other reason than to apply for this position. I am aware soliciting Fashion Workie users for other services or spamming is against the Terms & Conditions of usage.
    I have carefully read the advert specification including details of where the position is based and provided details of any requirements stipulated in the advert within my application.

    The PR & VIP Manager will develop and implement our global PR strategy, delivering effective PR strategy for both Jaded Lonond and Jaded Man. This is a dynamic role which requires excellent, established relations with key press & VIPs relevant to the fashion industry, a strategic approach to outreach and engaging our current press contacts & VIP community, as well as driving important new relations. A combination of excellent interpersonal skills, creativity & proactiveness, a strong understanding of market trends & competitive brand activations.,
  • An extensive network within Gen-Z sector, including direct connections and relationships with senior media across fashion, consumer/lifestyle, news editors as well as stylists, photographers, influencers, and models etc.

  • Considerable experience with a proven track record of running PR in-house within fashion / lifestyle brands in the UK, with a focus on the Gen-Z audience

  • A degree in Business, Fashion, Communications, Marketing or Journalism, or equivalent professional experience

  • Strong interest in fashion, music, and consumer trends

  • A proactive, hands-on attitude, with strong organisational skills and ability to work on multiple projects simultaneously

  • Confident in networking and being proactive / thinking outside of the box to secure press placements

  • Keen attention to detail and results orientation

  • Creative and agile thinking, comfortable operating in a fast-paced environment

  • Excellent written and verbal communications skills, including press releases and media pitches

    About: Co-founded in 2013 by siblings, Jade & Grant Goulden, JADED LONDON is the go-to urban streetwear brand loved by the Gen Z consumer. Our team are our biggest asset, they're creative, curious and brave, setting trends and being first to the market to curate the most innovative content for our fast-growing organic 1.5 million followers on social media. We're on an exciting journey with ambitious growth objectives for the next 3 - 5 years and finding the right people for the right roles is key to unlocking our success.


  • If you think you have what it takes to join team JADED, we want to hear from you! We reward creativity and new ways of thinking. We're passionate about developing our people and offer personalised development plans for all staff and reward their achievements.

  • 50% Employee Discount

  • Local Business Discounts (joe and the juice, cafés, fitness, beauty, etc.

  • North-West London office location directly located next to good transport links

  • Casual office dress code (your style of dress is up to you, wear what you feel best in)

  • Fully-stocked kitchens and fridges (hello endless brekkie and snack supply, see ya afternoon munchies)

  • Regular Office Social Events, e.g. payday socials