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Product Marketing Manager Who we are What we can offer you Apply now Equal opportunity statement

Frontiers Media Limited, Nant-y-Bai, Sir Gaerfyrddin - Carmarthenshire

Product Marketing Manager Who we are What we can offer you Apply now Equal opportunity statement

Salary not available. View on company website.

Frontiers Media Limited, Nant-y-Bai, Sir Gaerfyrddin - Carmarthenshire

  • Full time
  • Permanent
  • Remote working

, 27 Nov | Get your application in now before you're too late!

Closing date: Closing date not specified

job Ref: 61b74ebe17864bb3a1bdf76e80cab222

Full Job Description

  • 4 additional wellbeing days in addition to existing annual leave allowance
  • Access to learning platforms and dedicated learning & development time
  • A range of wellbeing initiatives, including free online yoga classes and an employee assistance plan
  • Employees can dedicate three days each year to volunteer
    • The role: We are looking for a Product Marketing Manager to join a newly established team within Frontiers. This new unit is set to revolutionize scientific data management and collaboration. We are working on a platform that is designed to address the challenges researchers, funders, and academic institutions face in data sharing and utilization by leveraging state-of-the-art technology. As we move towards official launch of our product, we seek a Product Marketing Manager who possesses not only a comprehensive understanding of the academic and scientific landscapes but also expertise in the latest AI technologies for marketing automation, audience segmentation, and analytics. Your role will be pivotal in developing a go-to-market strategy that effectively communicates our platform's unique value proposition. If you're a strategic thinker passionate about science and technology, with expertise in the latest AI marketing technologies, we can offer you a unique opportunity to make a real difference. What you will do:
  • Develop and implement a comprehensive marketing plan that aligns with the team's mission, targeting scientists, research funders, and academic institutions.
  • Utilize the latest AI technologies to enhance marketing automation, audience segmentation, and analytics, ensuring high engagement and conversion rates.
  • Conduct in-depth market research to grasp the scientific community's needs, challenges, and motivations, tailoring our messaging for maximum resonance.
  • Create targeted marketing campaigns that showcase how our new product can support research collaboration, data sharing, and the principles of open science.
  • Collaborate closely with the product development team to ensure marketing strategies and product capabilities are in sync, providing a consistent message across all touchpoints.
  • Design digital marketing strategies that encompass content marketing, SEO, social media, and email campaigns to build awareness and foster user engagement.
  • Establish and maintain relationships with influencers, academic institutions, and thought leaders within the scientific community to build advocacy for the product.
  • Analyze marketing performance meticulously, leveraging insights to refine and enhance strategies for growth and acquisition continually.
  • Lead the creation of sales enablement materials and training resources, empowering stakeholders to promote and support the product effectively.

    Proven track record in product marketing, preferably within the tech or scientific research sectors.
  • Deep familiarity with the academic landscape and the interplay between scientists, funders, and academic institutions.
  • Demonstrated expertise in employing the latest AI technologies for marketing automation, audience segmentation, and analytics.
  • Exceptional ability to develop compelling marketing messages and campaigns that connect with scientific audiences.
  • Strong analytical skills, capable of conducting thorough market research and performance analysis.
  • Creative storytelling and content creation skills, with the ability to engage a diverse audience.
  • Outstanding communication and collaboration skills, suited for a fast-paced, startup environment.
  • Experience with various digital marketing tools and platforms, including those for analytics, CRM, and automation.
  • A strong passion for science, open research, and leveraging technology to advance scientific discovery.

    At Frontiers we are on a mission to make all science open, enabling the research community to develop the solutions we need to live healthy lives on a healthy planet.