Programmatic Specialist

As a Programmatic Specialist you will be responsible for:

• Managing all programmatic media campaigns end-to-end to deliver against brand awareness, engagement or conversion objectives.
• Implementing campaigns including set-up, launch, trafficking and optimisation in the media buying platforms (DSPs) as well as creative asset management.
• Managing day-to-day optimisations, pacing and reporting of campaigns against key metrics and forecasting spend.
• Participating in the design of Programmatic campaign strategies, recommending an appropriate mix of tactics inside the demand-side platform.
• Working closely with media vendors and tech partners in the execution of plans and building strong working relationships.
• Supporting innovation to remain ahead of the competition, connecting externally to stay in-touch with the latest trends.
• Collaborating with broader digital activation, digital planning and Brand teams as well as Marketing Technologists to generate and share insights.
• Managing budget implementation and reporting within internal guidelines and controls.
WHAT YOU CAN EXPECT Meaningful work from Day 1: From Day 1, you'll be working some of the UK's best loved brands. You'll be given the space and opportunity to bring your experience, energy, and new perspectives to make a genuine impact right from the start. Continuous Development: Our culture is built on a foundation of continually developing our people. At P&G we offer a career, not just a job, and will empower you to become the best at what you do through continuous learning opportunities, a varied career path, and the opportunity to work alongside inspiring people. Empowering Culture: You will collaborate on impactful projects within a supportive environment where the company values are always embraced and expressed, and diversity is celebrated.


• Have expertise in programmatic campaign management including set-up, optimisation and reporting. Experience managing large budgets is advantageous.
• Are proactive, accountable, and curious to learn with a desire to move projects forwards to deliver results.
• Have expertise with programmatic buying platforms including The Trade Desk, Google Ads, DV360 and ideally Amazon demand-side platform.
• Experience trafficking in an ad-server e.g. Flashtalking and 3rd party verification tools e.g. DoubleVerify is advantageous.
• Are competent using Microsoft Office Package.
Right to work For this role, P&G are willing to provide sponsorship to those who require a visa to live and work in the UK, subject to meeting all the necessary Home Office requirements. Full details on visa restrictions can be found on the Home Office website and immigration rules are subject to change. P&G is legally required to ensure all candidates have the right to work in the UK from Day 1 of their employment. All applicants will therefore be asked to provide evidence of their right to work at the conclusion of the recruitment process as a condition of employment

Procter & Gamble (P&G) is one of the world's largest advertisers, owning globally iconic brands such as Gillette, Pampers, Oral-B and Head & Shoulders.

Head Office Location: This role is based in our UK Head Office in Weybridge, Surrey which is an easy commute from London with regular trains from Waterloo and a free shuttle service from the station to the office. There is free on-site parking with access to dedicated electric vehicle charging points. There is also an on-site Costa Coffee, discounted restaurant for breakfast and lunch and a state-of-the-art gym facility. Flexibility: We operate a flex at work approach, with flexibility built into the role. Our UK Media Team spend 3 days of their week collaborating together in our offices or at our external partners or customers. This is balanced with 2 of their days spent on focused work which most tend to do from home. Of course, we do a bit of both every day, but we encourage our teams to choose where they work based on the jobs to be done. Competitive Benefits: P&G take a Total Rewards approach meaning on top of your salary you can expect a whole range of benefits including: Double Match Pension Scheme; Private Medical Insurance; P&G Contributed Share Programme; 25 Days' Holiday, Onsite Gym, and much more - see more information here (https://www.pgcareers.com/benefits) .