Regional Digital Marketing

We are looking for a seasoned Digital Marketer to spearhead demand generation efforts across EMEA and APJ regions. This role is pivotal in owning and enhancing the digital sales pipeline, working in close collaboration with growth marketing, sales, and regional marketing teams. Your core objective will be to drive consistent double-digit month-over-month growth by crafting and executing innovative strategies with measurable results. This position offers a unique opportunity to make a tangible impact, leveraging creative campaigns and data-driven insights to optimize performance. Success will hinge on your ability to think strategically, adapt to diverse regional needs, and foster seamless collaboration with global teams. As a Regional Digital Lead, you will:

• Design and execute innovative marketing campaigns, including digital, social media, events, and experiential marketing, tailored to regional audiences.
• Leverage multiple channels (email, paid, social, in-product) to generate sales pipeline.
• Partner with paid marketing and ABM teams to develop regionally-tailored ad strategies; manage contractors and agencies to activate ads in-region.Collaborate with regional stakeholders and sales teams to understand and address region-specific marketing needs.
• Ensure seamless lead handover and alignment of sales processes with marketing funnel stages by coordinating with sales teams.
• Continuously refine messaging, targeting, and channel mix to optimize conversion rates.
• Analyze funnel metrics and KPIs to identify bottlenecks and uncover opportunities for improvement.
  
  5+ years of experience in marketing, with a focus on growth or demand generation.
• Proficiency with paid marketing platforms (e.g., Google Ads, LinkedIn) and account-based marketing (ABM) strategies.
• Strong analytical skills with the ability to interpret data and translate insights into actionable strategies.
• Exceptional communication skills, with the ability to convey ideas succinctly and persuasively.Demonstrated experience writing compelling, customer-focused copy.
• Proven ability to collaborate across teams in a fast-paced, global environment., Familiarity with regional marketing nuances in EMEA and APJ.
• A scrappy, proactive attitude with a willingness to experiment and iterate.
• A track record of achieving measurable growth in a B2B or SaaS environment.
• Advanced knowledge of funnel optimization techniques and performance marketing metrics.
  
  Amplitude is a leading digital analytics platform that helps companies unlock the power of their products. More than 3,500 customers, including Atlassian, Jersey Mike's, NBCUniversal, Shopify, and Under Armour, rely on Amplitude to gain self-service visibility into the entire customer journey. Amplitude guides companies every step of the way as they capture data they can trust, uncover clear insights about customer behavior, and take faster action. When teams understand how people are using their products, they can deliver better product experiences that drive growth.
As an organization, we approach challenges with humility, take ownership of our contributions, and embrace a growth mindset that pushes us to constantly improve ourselves, each other, and the value we bring to customers and partners. Amplitude's Commitment to Diversity Equity & Inclusion (DEI): Amplitude believes that diversity enables the creation of better products, improves the ability to solve complex problems, and drives more powerful solutions. We strive to create an environment of inclusion-one focused on psychological safety, empathy, and human connection-that will allow employees of all backgrounds to thrive., The Company: Amplitude is filled with humble, life-long learners who are eager to help one another and the company succeed. Our values of growth mindset, ownership, and humility are core to the way we work: we're tenacious in the face of challenges, we take the initiative to solve problems that drive our shared success, and we operate from a place of empathy and openness, seeking to understand many points of view., We are committed to creating a globally consistent and locally sensitive benefits plan that meets the needs of our employees around the world, regardless of where they live. We believe that our benefits are an important part of our employee value proposition and that they help us to attract and retain top talent. We encourage you to learn more about our benefits package and to see how we can support your well-being. Other fun facts about Amplitude:
• We were recognized in the
.
• Our customers love us! They've said we're the
for 15 quarters in a row on G2.
• We're focused on growth. Check us out in Deloitte's 2023 Technology Fast 500
• We care A LOT about product innovation. Fast Company called us the #3 most innovative enterprise company in the world.
• We invest in our people. We offer mentorship programs, management training, and wellness initiatives.
• We give back to our communities. We give every Ampliteer a charitable giving grant and paid volunteer time off.
• We were founded in 2012, went public via a direct listing in September 2021, and are now trading under the ticker $AMPL.
• We're a global and fast-growing team! We have employees around the world and offices in San Francisco (HQ), New York, Vancouver, Amsterdam, London, Paris, Singapore, and Tokyo.
• Our mascot is the datamonster, who loves to chow down on numbers, charts, and graphs. Nom nom.
  
  The Product: Amplitude is a digital analytics platform-we help companies capture data they can trust, uncover clear insights about customer behavior, and take faster action. This empowers teams to build better product experiences that drive business growth. We're super proud of what we've built and continue to expand: a platform that empowers companies to thrive in the digital era.
We care about the well-being of our team: At Amplitude, we offer a comprehensive benefits package designed to support your physical, emotional, and financial well-being. We believe that our employees should have access to high-quality healthcare, paid time off, and other benefits that allow them to focus on their work and their personal lives. Our benefits package includes:
• Competitive medical, dental, and vision programs
• Paid family bonding time off and family forming benefits
• Annual leave plus holidays
• Fully paid disability and life insurance programs
• Wellness and Learning and Development allowances and more…
• Employee Stock Purchase Program (ESPP)