Senior Content Designer (Band 3 / SEO)

By making content clear and accessible, you’ll help millions of people understand how to stay safe, comply with the law and manage risk in a sensible way. This can be providing smaller businesses with good content that’s clear on the actions they can take to manage risk themselves. At the opposite end of the scale, this also means tackling the most serious risks to our society. For example, creating expert guidance on building safety as part of the government’s response to the Grenfell tragedy.
For further information about HSE please go to: http://www.hse.gov.uk
Part time working hours are available for this role. We can accept part time applicants who can commit to working a minimum of 30 hours per week., We are currently recruiting for a Senior Content Designer in our Web and Design Unit. This is an exciting opportunity for experienced and highly motivated content designers who are enthusiastic about all forms of design and want to make a positive impact in helping to protect people from death, injury and ill-health.
Our ambition is to produce a best-in-class web presence that delivers HSE guidance, content and services that meet user needs. The main focus for this role is on our work to create good guidance and services for building safety regulation.
The role requires expert practitioners with deep content design experience who will define and assure content design best practice, making sure our content aligns to HSE’s strategy and objectives, while meeting the needs of our users.
You will work to develop an effective presence on gov.uk and iterate and improve the existing content on hse.gov.uk., You will:
+ Create and iterate user-centred content efficiently and to a high standard, managing multiple projects and adapting to changing priorities and deadlines, also agreeing clear targets and evaluation criteria to demonstrate impact.
+ Present and negotiate with stakeholders to develop and agree briefs and schedules, also pitching concepts and solutions
+ Mentor and support other designers to develop and produce better work
+ Proof-read and quality assure content by undertaking ‘2i’ checks and making complex language and processes easy to understand.
+ Use analytics, user feedback, and user research to evaluate and improve content as well as identifying emerging issues, trends and opportunities which might impact or benefit your work
+ Build lasting relationships with stakeholders across projects and subject areas, influencing and collaborating with them to improve content quality, in addition to establishing and maintaining rapport with other user-centred design professionals in HSE and across-government.
+ Create all forms of content and material, making sure it is accessible, for example designing:
o guidance on health and safety law;
o corporate strategies, plans and accounts;
o statutory and technical documents; and
o content and linked guidance in digital services, eg on building safety, iterating it to improve user experience., We'll assess you against these behaviours during the selection process:
o Leadership
o Communicating and Influencing
o Delivering at Pace, A reserve list will be held for a period of up to 12 months from which further appointments may be made.
AI Tools & Platforms
During the application process candidates are allowed to utilise AI (artificial intelligence) platforms and Tools to support them in writing their Behaviours, CV’s and Personal Statements. However, all information submitted must be factually accurate. This includes presenting the ideas and experience of others, or those generated by artificial intelligence, as your own. All presented information will be assessed at the Interview Stage., It is the candidate’s responsibility to ensure they are aware of the terms and conditions they will adopt should they be successful in their application. For a summary of HSE terms and conditions as part of Civil Service Reform, please see the attached HSE Terms and Conditions document. The Civil Service is committed to attract, retain and invest in talent wherever it is found. To learn more please see the Civil Service People Plan and the Civil Service D&I Strategy.
HSE is proud to be a part of the Disability Confidence Scheme (DCS). As a Disability Confident employer, we positively welcome applications from disabled people. We are committed to making workplace adjustments to ensure anyone can participate in the recruitment and selection process.
We offer a guaranteed interview scheme for all disabled applicants who provide evidence of meeting the minimum requirements necessary for the post.
If, during the application or interview process, you require any assistance due to a disability or a medical condition, please contact us at the email address below to discuss how we can support you. For example if you have a disability, and you need an application form in an alternative format or you would like to know more about our recruitment process, please contact: hr.resourcing-team@hse.gov.uk
If successful in securing your role, HSE can provide suitable workplace adjustments to support you throughout your career with HSE. Any move to HSE from another employer will mean you can no longer access childcare vouchers. This includes moves between government departments. You may however be eligible for other government schemes, including Tax Free Childcare. Determine your eligibility here
Please note, if you are a current civil servant and you are currently undergoing any of the following formal actions your application will not be progressed any further; Formal discipline action, any formal action regarding attendance, poor performance or any restriction of duties as a result of disciplinary action.
Feedback will only be provided if you attend an interview or assessment.

Security
Successful candidates must undergo a criminal record check.
People working with government assets must complete baseline personnel security standard (opens in new window) checks.

Nationality requirements
This job is broadly open to the following groups:
o UK nationals
o nationals of the Republic of Ireland
o nationals of Commonwealth countries who have the right to work in the UK
o nationals of the EU, Switzerland, Norway, Iceland or Liechtenstein and family members of those nationalities with settled or pre-settled status under the European Union Settlement Scheme (EUSS) (opens in a new window)
o nationals of the EU, Switzerland, Norway, Iceland or Liechtenstein and family members of those nationalities who have made a valid application for settled or pre-settled status under the European Union Settlement Scheme (EUSS)
o individuals with limited leave to remain or indefinite leave to remain who were eligible to apply for EUSS on or before 31 December 2020
o Turkish nationals, and certain family members of Turkish nationals, who have accrued the right to work in the Civil Service
Further information on nationality requirements (opens in a new window)

Working for the Civil Service
The Civil Service Code (opens in a new window) sets out the standards of behaviour expected of civil servants.
We recruit by merit on the basis of fair and open competition, as outlined in the Civil Service Commission's recruitment principles (opens in a new window).
The Civil Service embraces diversity and promotes equal opportunities. As such, we run a Disability Confident Scheme (DCS) for candidates with disabilities who meet the minimum selection criteria.
The Civil Service also offers a Redeployment Interview Scheme to civil servants who are at risk of redundancy, and who meet the minimum requirements for the advertised vacancy.

Diversity and Inclusion
The Civil Service is committed to attract, retain and invest in talent wherever it is found. To learn more please see the Civil Service People Plan (opens in a new window) and the Civil Service Diversity and Inclusion Strategy (opens in a new window).

This job has been mapped to the Digital, Data and Technology Profession Capability Framework - GOV.UK. You should have knowledge of Government Digital Service ways of working and design roles, + Professional experience working in content design.
+ Experience using analytics, user feedback, and user research to evaluate and improve content.
+ Experience in mentoring or training teams in content design.
+ Professional experience of working with Interaction Designers, Service Designers, Subject Experts and User Researchers.
+ Demonstrated the ability to translate complex, technical policy concepts into simple, clear ideas.
This post can be based in any of the advertised locations however, the team is based in our Bootle office, and there is the expectation that you will attend the Bootle office at least once per week or as per business needs. As this position may be based at two different working locations, the successful candidate will be subject to multiple placed working and will therefore be able to claim their travel expenses for commuting to Bootle office. For details of HSE locations please see HSE Offices

Alongside your salary of £45,954, Health and Safety Executive contributes £13,312 towards you being a member of the Civil Service Defined Benefit Pension scheme. Find out what benefits a Civil Service Pension provides.
o Learning and development tailored to your role
o An environment with flexible working options
o A culture encouraging inclusion and diversity
We invest in our people with;
o Competitive rates of pay
o Access to the highly competitive Civil Service Pension Scheme to which HSE contribute 28.97%, far more than in the private sector.
o Family friendly policies and working hours to help balance your home life and career
o Carer friendly policies to help create a supportive working culture
o 25 days annual holiday increasing to 30 days after 5 years' service, plus bank holidays and 1-day Civil Service privilege leave
o Parental leave benefits
o As a member of HSE you will gain access to a wide range of fantastic benefits that you can take advantage of such as the Cycle to Work Scheme, E-Gift Cards and Vouchers via our partner EdenRed.