Senior Executive, Retail Marketing - Petaling Jaya

Your responsibilities as the Senior Executive, Retail Marketing will include but not limited to:

• Assist in planning and implementing strategic retail marketing plans.
• Execute and monitor the overall operation of retail marketing campaigns / events / advertising.
• Establish good relationship and work closely with Landlords / Mall Marketing team.
• Plan and execute partnership / collaboration opportunities.
• Liaise and work closely with internal / external parties to ensure successful execution of events / campaigns.
• Plan and manage all retail marketing communication channels including actively sourcing for strategic advertising opportunities including but not limited to Digital OOH, viral platforms, displays and printed.
• Monitor and review the effectiveness of marketing advertising.
• Conduct retail stores visit and market survey to stay updated with the latest trend.
• Prepare and manage retail marketing reports.
• Ad hoc tasks as assigned.
  
  Candidate must have the following requirement:
• Degree in Advertising / Marketing / Mass Communication or any related field.
• Minimum 3 years of working experience in marketing / retail industry.
• Experience in working closely with shopping mall and organizing events and campaigns.
• Ability to work independently with minimal supervision.
• Excellent communication and coordination skill.
• Pro-active / 'can-do' attitude with the ability to deliver end results and make things happen.
• Willing to travel and work long hours when required.
  
  Sports Direct Malaysia is currently looking for Senior Executive, Retail Marketing to join our growing team.
Malaysia marks the first direct retail investment in Asia through a joint venture partnership with Malaysian owned MST Golf Group of companies, a well-established golf retailer and service provider in the region. Sports Direct Malaysia currently operates a total of 34 retail stores domestically and manages a proprietary SportsDirect.com e-commerce site for domestic and regional fulfillment. Sports Direct Malaysia offers over 70 of the leading authentic global sports brands, offering the widest variety of choice and value. The company employs over 1000 staff with a view to expanding rapidly across Asia in the coming years. We have developed a new generation of stores as part of our multi channel elevation strategy, to enhance the customer experience at every step of the journey. Our focus is on presenting an unrivalled range of quality products at excellent value in a modern spacious environment. The stores are uniquely zoned by key sports categories which include; SD Football, SD Running, SD Training (fitness, cross training, gym equipment, weights, boxing, yoga), SD Rackets (badminton, tennis, squash), SD Swimming (pool, beach, water sports), SD Sports (basketball, rugby, extreme games, cycling, skates & indoor games), SD Lifestyle (Men, Women & Kids) & SD Outdoor (Hiking, trekking, camping & fishing).