Senior Field Marketing Manager
Emarsys, City of Westminster
Senior Field Marketing Manager
Salary Not Specified
Emarsys, City of Westminster
- Full time
- Permanent
- Onsite working
Posted today, 6 Oct | Get your application in now to be one of the first to apply.
Closing date: Closing date not specified
job Ref: eb084b62f7c840eba590067101fa8389
Full Job Description
- Working closely with Global Head of Field Marketing on defining and implementing region-specific marketing plan in alignment with global strategy, define local marketing goals and KPIs
- Building marketing programs to support specific marketing objectives across different channels and segments in support of overall strategic marketing plan
- Evaluating and analysing marketing programs and sales pipeline to effectively make decisions on programs that drive the most regional impact
- Working with sales management and regional directors to create quarterly territory plans that generate market awareness and drive leads in territory. Prepare regular communications to sales directors to ensure proper campaign alignment and execution
- Cultivating relationships with external agencies and vendors to maximize marketing opportunities and return on investment
- Contributing to local PR-strategy in alignment with agency
- Leading campaign efforts through earned, owned and paid media strategies that drive account and territory goals
- Working closely with marketing peers across the department to build needed campaign materials including landing pages, emails and automation that enable effective sales qualification
- Developing co-branded marketing activities with in-territory partners that uncover joint opportunities for sales to pursue
- Managing local Field Marketing Intern(s)
Min. 7 years of working experience in marketing or digital media - Familiarity with online content marketing and social media development strategies
- Strong project management skills
- Detail oriented and exceptionally organised, with excellent written and verbal communication skills
- A passionate, results driven individual, with a focus on collaboration who enjoys being part of a team
- Event management and previous exposure to digital marketing is a plus
Why you'll love it here - A growing company with an international presence, innovative outlook and a strong market position, blending the best parts of a 'start up' mentality with the security (and resources) of an established multi-national
- The opportunity to contribute to a bespoke, complex and successful product, focused on innovation
- A learning environment, heavy on personal and professional development that allows you to both learn from some of the best in the industry and own your own career
- An inspiring and team-oriented culture, working alongside talented, friendly and passionate people where success is supported and celebrated as a collective
- A commitment to remote/hybrid and trust based working, with access to 2 floors in The Scalpel building for a dedicated space to work, socialise, hold meetings and enjoy amazing views
- Competitive salary plus additional performance related rewards
- 25 days' annual leave and an extra day off for your birthday
- 2 Community Impact days per annum
- Enhanced maternity leave and paternity policies
- Comprehensive benefits: pension scheme, private health care and cash plan options, subsidised gym membership, life cover and many more.
- Exclusive membership to Perkbox - an innovative discount platform for local and national businesses including offers on cinema tickets, travel, gifts, dinner, coffee and more At Emarsys, we are committed to building diverse teams with a rich variety of perspectives and experiences. If your job profile closely aligns with our essential requirements and business need, we encourage you to apply. We are dedicated to assessing your competencies, learning agility and passion and not your age, disability, familial status, sexual orientation, gender, race, ethnicity, religion or nationality.