Social Commerce Manager

Reporting into the Social Lead, the Social Commerce Manager will be responsible for driving brand growth through social commerce strategies that enhance customer engagement and boost revenue across THG Society; this includes group, Ingenuity and our growing portfolio of external clients. The Social Commerce Manager will be a dynamic, strategic and hardworking individual who's passionate about social media marketing, commerce and the opportunities these worlds bring. They will be an excellent communicator with the ability to build solid relationships both internally and externally, as well as having strong organisational skills. As Social Commerce Manager, you'll have responsibility for:

• Support internal brands in implementing social commerce strategies, this includes getting shops live, integrating the technology needed, monitoring performance and reporting on findings with the support of the Social Lead.
• Optimising reporting regularly for social commerce to determine strategies and acting accordingly to drive results.
• Platform management, overseeing and optimising social media accounts (e.g: Instagram, Facebook, TikTok) to ensure brand consistency and maximise sales opportunities.
• Lead the education across the group on TikTok and Meta best practices, shop fulfilment and optimisation for performance.
• Collaborate with the content team and group brands to develop engaging and persuasive content tailored for various social media platforms.
• Working with the studios on internal offering to support livestreaming, freelance hosts etc.
• Liaise between our external clients and the Society Influencer team to bring influencer support into any wider campaigns, for increased brand exposure and sales.
• Conduct market research, stay informed on industry trends, competitor activities, and emerging social commerce technologies to bring new opportunities to the team, brands and clients.
• Using tools such as TikTok Shop and Creator Studio, Google Analytics, Society and Tableau.
• Support in training new team members.
  
  Ideally 2+ years in social media marketing, ideally TikTok or in an ecommerce trading role.
• Outstanding communication, strategic and organisational skills.
• Creative thinking and problem-solving skills to adapt to challenging market dynamics and customer preference.
• A proactive self-starter with a problem-solving attitude and the ability to meet deadlines.
• An understanding of how social commerce can play a key role in building brand awareness, affinity, content creation and driving commercial value for brands.
• Knowledge of both current and emerging global platforms including but not limited to Instagram, Facebook, TikTok etc.
  
  at THG (View all jobs)
UK, Manchester About THG We're a fast-moving, global technology group that specialises in taking brands direct to consumers. We're home to a portfolio of leading brands and sites including Myprotein, ESPA, LOOKFANTASTIC, and Cult Beauty, all of which are powered by our fully integrated digital commerce ecosystem, THG Ingenuity. We handle everything in-house, including technology, content creation, e-commerce, marketing, manufacturing, new product development, and logistics. This comprehensive approach ensures we can fully realise our vision and maintain our leadership in a rapidly evolving global industry. Life at THG Society We are a social media, events and influencer agency with a dynamic platform that goes the extra mile for our group brands, creators and clients. Home to one of the world's largest influencer communities across all industries and verticals, we are passionate about empowering creators by providing access to a global community, fostering genuine connections and facilitating seamless collaborations with brands you adore. Bringing every touch point of the community together.


• Access bespoke development programmes that have been designed and developed by our in-house L&D team.
• Continued development through our upskilling programme that is delivered in partnership with an industry-leading training provider.
Enhanced Leave
• 25 days annual leave plus bank holidays.
• Don't want to work on your birthday? We don't either! Enjoy your day off on us!
• Enhanced maternity and paternity pay, depending on length of service.
• Up to 10 days compassionate leave.
• Buy back up to 3 days each year.
• Unlock 2 days volunteer leave after 12-months.
Wellbeing Support
• Access face-to-face and virtual appointments with our in-house GP.
• Access our in-house CBT therapist.
• Access our 247 Employee Assistance Programme (EAP) which is provided by Bupa.
• State-of-the-art on-site gym.
• Access to our on-site physio.
Other Perks
• Save up to 12% on the cost of personal tech through our salary sacrifice scheme.
• Subsidised bus pass from Manchester City Centre to our ICON office.
• Up to 50% staff discount on THG brands.
• On-site staff shop.
• Access to on-site barber.
• Know someone who would be perfect for THG? Refer them and get up to £1000 when they pass their probation.
• Anniversary gifts when you hit 5 and 10 years of service.
THG is proud to be a Disability Confident Committed employer. If you are invited to interview, please let us know if there are any reasonable adjustments we can make to the recruitment process that will enable you to perform to the best of your ability.