Sr. Marketing Manager, Amazon Transportation Services

At Amazon, we're working to be the most Customer-centric company on earth. One customer experience that we're constantly looking to take to a new level is how we fulfil and deliver their orders. Our goal is to exceed the expectations of all our customers by ensuring that their orders, no matter how large or small are delivered where and when they need them, as quickly, accurately, and cost effectively as possible. To meet this goal, Amazon is continually striving to innovate and provide best in class service levels through the introduction of pioneering new products and services in the last mile delivery space. Come join the team and help us make history!

We're seeking an experienced Senior Marketing Manager with a unique blend of product marketing and event management expertise to lead key initiatives that drive ATS's growth and brand impact across the EU. In this role, you'll be the strategic lead and single point of contact for flagship events in the EU, where you'll not only manage high-impact event experiences but also amplify Amazon Freight Partner and Amazon Relay brands by creating valuable engagement and educational opportunities for customers and partners. Alongside these event responsibilities, you'll spearhead product marketing campaigns that attract new customers, aligning closely with our program's business objectives. With a focus on delivering compelling content and data-driven strategies, you'll collaborate closely with cross-functional teams, both regionally and globally, ensuring seamless execution and alignment with Amazon's mission. If you are an innovative, strategic thinker with a track record of managing
high-visibility events and delivering impactful marketing campaigns, we'd love for you to join our team and help us make history in transportation and logistics.

Key job responsibilities
Develop and implement data-driven product marketing campaigns for Amazon Freight Partner and Amazon Relay, with a focus on customer acquisition and media planning to attract new customers and grow brand presence across the EU.

Build and execute targeted acquisition strategies, leveraging various media channels, including social media platforms like LinkedIn, to maximize reach and engagement among target audiences.

Lead, plan, and execute flagship events that serve as pivotal engagement points for our customers and partners, ensuring events align with Amazon's sustainability goals and strategic business objectives.

Define event themes and program elements, managing the development of speaker sessions, content creation, and pre- and post-event strategies to maximize impact and audience engagement.

Manage end-to-end event content, from speaker selection and session planning to post-event amplification efforts, enhancing engagement and promoting key brand messages.

Conduct post-event reporting and analysis, measuring ROI, analyzing data for insights, and identifying opportunities for future improvements to strengthen event effectiveness.

Build and maintain strong relationships with internal stakeholders, carriers, and partners, driving global consistency and supporting broader marketing initiatives as needed.

A day in the life
A typical day in the life involves navigating seamlessly between strategy and execution, influencing internal teams, external agencies, and stakeholders at all levels. With a focus on analytical precision and customer-centricity, they lead end-to-end event and content initiatives, driving impactful results in a dynamic environment. Collaborating closely with cross-functional partners, they craft compelling strategies, oversee execution, and ensure alignment with business objectives. Thriving on creativity and data-driven decision-making, they shape the future of ATS through innovative marketing endeavors, continuously optimizing and delivering measurable

About the team
Amazon couldn't deliver at pace without the Amazon Transportation Service (ATS) team, which sits at the core of Amazon's flywheel. As part of ATS, you'll be welcomed into a key strategic and diverse team that plays a central role in our success. They are key to making Amazon more innovative and efficient.

Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience building, executing and scaling cross-functional marketing programs
- Experience in marketing or marketing research
- Experience using data and metrics to measure impact and determine improvements
- Experience presenting metrics and progress to goal to senior leadership

PREFERRED QUALIFICATIONS

- Experience with customer segmentation, profiling, and targeting
- Proficient in content creation and ownership for event materials and communication.

Amazon is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. We value your passion to discover, invent, simplify and build. Protecting your privacy and the security of your data is a longstanding top priority for Amazon. Please consult our Privacy Notice (https://www.amazon.jobs/en/privacy_page) to know more about how we collect, use and transfer the personal data of our candidates.