Web Analyst

Registers of Scotland (RoS) manages 21 land, property and other legal registers which are a critical asset for the Scottish economy. We aim to provide the best public service for Scotland and are on a mission to make some of the oldest public land registers in the world into some of the most modern. We are committed to providing the best service to our customers through the creation of award-winning digital services, supported by the latest in cloud and AI technology. When working at RoS we support our colleagues by offering a range of modern work policies and workspaces, as well as encouraging an inclusive, diverse, and equitable work environment. We are proud to promote our We Invest in People Gold Award, Investors in Young People Silver Award and We Invest in Wellbeing Gold Award, alongside our zero gender pay gap and the fact we are a disability confident employer. To get a taste of what we do, our facilities and our hybrid working approach please see the following link for a short video; About this Role: You will work with teams across digital products and marketing activities for Registers of Scotland (RoS) to produce and analyse data in order to optimise our websites. Alongside giving ongoing support to the Customer Insight Manager with other Insight Projects., You’ll collaborate with the teams based within Customer Experience, User Centered Design and the wider business to: + Understand their performance reporting needs + Measure success through measurement and analysis + Ensure we build the right services and products for our users – a core part of our user centric service team And be responsible for: + are responsible for the website performance analysis across RoS and help the domain and project teams measure and assess outcomes + work independently, although you know to seek guidance when necessary + are adaptable in applying analysis techniques to new contexts, especially when acting as the sole representative for performance analysts on a project + are able to create a performance measurement framework for a project with the domain/project team, including identifying reporting requirements, advising on procurement, implementation and validation of tools to deliver against these requirements + are responsible for the accuracy and quality of data and analysis and how they are used + share related performance analytics with relevant colleagues + are engaged with, and actively contribute to, the performance analysis and wider user centred design communities + Share customer data and insights with cross-functional teams to inform decision making and support business initiatives + assist with ad-hoc projects, providing data analysis and actionable recommendations, + Share insight into the performance of features and experiments once these have went live, supporting our build, measure and learn approach. + Understand our different data sources (web analytics, user feedback and other systems) to provide a holistic analysis of the data the team need to make important decisions for users. + Identify problems and issues with the service for product and experience to consider, so that we can be proactive in solving blockers + Assess the user journey and provide insight into this, so the team can begin to understand how users are engaging with the service – and collaborating with experience to share additional insight into why they might be doing what they are doing. Collaborating and partnering + Able to manage stakeholders’ expectations and be flexible. + Able to work collaboratively within a group, actively networking with others and engaging in varying types of feedback choosing the appropriate time, and ensuring the discussion sticks. Delivering a quality service + Able to identify and compare the best processes or delivery methods to use, including measuring and evaluating outcomes. Helps the team to decide the best approach. Capable of ensuring standards are being met. + Has the ability to apply a digital understanding to their work, and able to identify and implement solutions for assisted digital. + Designs research instruments for use across multiple products and services. Leading and communicating / building capability for all + Excellent communication skills, including presenting data to a non-technical audience. + Has given training to others in quantitative research practices. + Gives direction on which quantitative research tools and methods to use. + Experienced in meeting the needs of users across a variety of channels. + Communicate service performance against key indicators to internal and external stakeholders. + Collaborate with teams to ensure that proactive and reactive analysis is available to support decision making at all times throughout discovery and delivery. + Become involved in communities of practice for web analytics, UX and service design. + Establishing a web analytics communities of practise within RoS for people to participate in. Thinking wider / Changing & improving + Can identify and understand constraints and is able to communicate these and work within them., • A CV setting out your career history and how you meet the Responsibilities and Technical competence required in the role (we recommend no more than 4 pages in length). • Provide answers on how you meet the Competencies, including the technical element (300 words maximum for each answer), for the role. Please note • CVs that are not accompanied by answers to the competencies will not be scored. • Competency answers exceeding 300 words will not be considered. • We would strongly recommend that your answers are written in the STAR format (Situation, Task, Action & Result). • We recommend that you work on your answers to the competencies using some form of word processing software such as MS Word or Google sheets, and then paste it in the boxes provided; the system will “time-out” and sign you off if you are inactive or spend over a certain amount of time in the application without saving your progress. For further information on the competencies, visit our Competency Framework. If you have any questions about the role, you can contact Assessment Candidates will be assessed against the essential criteria for the role and competencies as stated above. We will invite suitable candidates to an assessment centre week commencing 9th December 2024, though this is subject to confirmation. Assessments are likely to include a competency-based interview and a case study exercise, details of which will be shared with candidates who successfully make it through the sift stage. We will be assessing candidates remotely via MS Teams, (though we may invite you attend assessment at one of our office locations with prior agreement). Assessments and appointments are made in line with the Civil Service Recruitment Principles, in strict merit order. Indicative Recruitment Timetable Closing date: 24 November at 23:59pm Application Sift: W/C 25 November Invites to assessment: W/C 2 December Assessment: W/C 9 December

• Please note dates may be subject to change.
Feedback Feedback will only be provided if you progress to interview stage. Reserve List In the event that further posts are required, a reserve list of successful candidates will be kept for up to 12 months. Feedback will only be provided if you attend an interview or assessment.Security Successful candidates must undergo a criminal record check. People working with government assets must complete baseline personnel security standard (opens in new window) checks.Nationality requirements This job is broadly open to the following groups: + UK nationals + nationals of the Republic of Ireland + nationals of Commonwealth countries who have the right to work in the UK + nationals of the EU, Switzerland, Norway, Iceland or Liechtenstein and family members of those nationalities with settled or pre-settled status under the European Union Settlement Scheme (EUSS) (opens in a new window) + nationals of the EU, Switzerland, Norway, Iceland or Liechtenstein and family members of those nationalities who have made a valid application for settled or pre-settled status under the European Union Settlement Scheme (EUSS) + individuals with limited leave to remain or indefinite leave to remain who were eligible to apply for EUSS on or before 31 December 2020 + Turkish nationals, and certain family members of Turkish nationals, who have accrued the right to work in the Civil Service Further information on nationality requirements (opens in a new window)

+ Working knowledge of Agile approaches. + Working knowledge and application of core technical concepts, digital analytics tools such as Google Analytics for example. + Design and work with the team to implement tagging like Google Tag Manager and Google Analytics, so that we have maximise availability of behavioural data – becoming an exemplar for other service teams within the organisation. + Design and implement digital performance dashboards that support decision making and increase visibility on our performance for the team and the wider organisation. + Collaborate with our domains to maintain our Key Performance Indicator Framework, setting these with the Service and Product Managers to ensure that senior management are kept abreast of our performance. Competencies or Behaviours Analysis and making effective decisions + A strong understanding of a range of sources and digital analytical tools + Excellent attention to detail and accuracy + Experience of data mining and analytics. + Able to make decisions characterised by medium levels of risk and complexity. + Inform others to make good design decisions based on data and evidence.

Alongside your salary of £37,744, Registers of Scotland contributes £10,934 towards you being a member of the Civil Service Defined Benefit Pension scheme. Find out what benefits a Civil Service Pension provides. + What can we offer you? – Benefits at RoS: • We are a welcoming and inclusive community that functions on supportive practices such as Agile Coaches, Business Analysts, UX specialists and more. • We offer a stimulating working environment and strongly believe that a diverse team is crucial to achieving our mission! • Our team is ambitious, acts with integrity and demonstrates commitment to progress and impact. We nurture talent and reward success. • We work in an agile way, which is applied across the whole organisation. • RoS offers a generous annual leave entitlement. Starting with 26 days of holiday plus 12 days bank holidays (for a total of 38 days). We reward your commitment to us by increasing annual leave by +1 day per year, for up to +4 additional days on your entitlement, bringing your allowance to 42 days. • We operate a 36-hour working week and offer flexible working arrangements (up to 30 hours flexi per month). • We offer office locations in Edinburgh & Glasgow and currently offer a hybrid working model, having established we can successfully work remotely. As part of the reward package, you will get access to: • Civil Service pension at circa 29% contribution on the employer side. • Service benefits, cycle to work scheme, discounted dental insurance, £100 eye care vouchers subsidised gym memberships, childcare vouchers, buying and selling annual leave, retail discounts and more! • Family friendly leave policies (Maternity at
• 1-year full pay, Paternity Leave/Shared parental Leave/Special Leave & more) after 1 year of continuous service.
• We offer continuous training and development opportunities, including being able to attend industry events. • A generous salary range with pay progression arrangements is in place. • You will have access to external counselling and external advice. • We are a Disability Confident employer. • We hold all three Investors in People awards: We Invest in People at Gold, We Invest in Wellbeing at Gold and Investors in Young People at Silver. • We monitor equal opportunities and offer support where needed.