Activation Specialist

A Full UK driving licence is required. What will you be doing as an Activation Specialist: Our Activation Specialists will cover city centres, visiting on-trade venues (pubs, bars, etc) marketing Diageo brands such as Guinness, Smirnoff, Gordon's, Tanqueray, Captain Morgan, and many more. You will raise awareness of these fantastic products through planning and running events, social media activity, staff training, and creating bespoke cocktail lists for venues. Day to day our Activation Specialists will be …

• Training staff on the Diageo brands and how to serve them to the industry standard.
• Posting on social media such as Facebook, Instagram, and Twitter raising awareness of any promotions and events being held at venues.
• Creating bespoke offerings for the outlets, such as cocktail of the week or cocktail menus for events.
• Ensuring Diageo Brands are prominently featured in each venue and staff are talking about our brands to consumers.
• Host and provide training on consumer products and sampling events.
• Create new menus while suggesting alternative and innovative ways to serve Diageo brands.
Current CPM Activation Specialists have said they love their jobs because… 'We build incredible relationships and change people's perceptions so they become advocates of Diageo products' 'I am passionate about the brands I work with and love it when I can influence people to share that passion too' 'Working closely with these outlets gives me a real buzz, I feel really proud when I see the results that come from what we do to our customers' delight'

CPM has been accredited Investors in People Gold award and places great importance on the training and development of our people. We work in a cooperative environment where great ideas and achievements are shared and celebrated.


• Salary: £27,052 Plus up to £3,000 Bonus.
• Pension Plan: Secure your future with a pension plan.
• Holiday Package: Recoup with 20 days of holiday plus bank holidays, extending by one day each year of service up to 25.
• Company vehicle: Enjoy a company vehicle.
• Life Assurance: Enjoy peace of mind knowing you have 1X life assurance.
• DIGICARE+ App: Enjoy convenient access to second opinions from doctors, personalised counselling sessions, expert nutritionist advice, and gym membership discounts-all in one place!
• Perks 4 you: Access our exclusive employee pricing platform allowing you to save money on both the big and little purchases.
Does this sound like a job you would love? Apply today! At CPM, we are proud to foster an inclusive and diverse work environment. We believe in a workplace that celebrates the unique perspectives and skills of all individuals believing this makes us stronger and more innovative.