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Ads Measurement Partner, EMEA

Netflix, Inc., City of Westminster

Ads Measurement Partner, EMEA

Salary Not Specified

Netflix, Inc., City of Westminster

  • Full time
  • Permanent
  • Onsite working

Posted today, 22 Dec | Get your application in now to be one of the first to apply.

Closing date: Closing date not specified

job Ref: b7c6a11c7e1e4fd0ba2bfbac8f738874

Full Job Description

  • Work closely with the broader Ads Measurement team (both within EMEA and globally) to scale measurement, insights and thought leadership, in collaboration with the EMEA Measurement Management Team
  • Produce research and insights that tell the Netflix's Ads story to the marketplace and advertiser clients in areas such as audience insights, reach & frequency, campaign verification, and campaign measurement.
  • Use proprietary and syndicated tools to create regular reporting for stakeholders (both internal and external) on the Netflix Ads audience in comparison to competitors
  • Be a TV champion. Understand and promote the benefits of TV advertising and the Netflix Ads Audience.
  • Manage the day-to-day effectiveness study process with third-party vendors from end to end, e.g., sales requests, vendor intake, survey drafting, analysis, and report creation.
  • Support the Global Brands Advertising team by responding to day-to-day insight and measurement requests.
  • Develop case studies from ongoing and completed analyses.
  • General team admin, including vendor onboarding and vendor management tasks.

    Netflix's Ads Measurement team is looking for an analyst to join the team. The successful candidate will work cross-functionally with sales, marketing, consumer insights, data science, sponsorships, and our vendor partners. If you are someone who is a self-starter, loves the details, and thrives in a collaborative environment, Netflix may be the place for you. For an insider's look at Netflix's culture, make sure to read Seeking Excellence (https://jobs.netflix.com/culture) ., At least 2 Years experience in media research at Streaming, TV, or digital media companies.
  • Fluency in English is required, second language is a plus.
  • Strong understanding of methodology, data, and systems from syndicated research providers (e.g. GWI) & survey scripting tools, as well as direct digital technology and analytics.
  • Experienced in effectiveness measurements such as Reach & Frequency, Brand Lift, Matched-Market testing, A/B testing, Marketing Mix Models and bespoke campaign effectiveness studies, including questionnaire scripting.
  • Self-starter with expertise in managing projects independently with a high attention to detail.
  • Highly organised and experienced in building and following processes to make working methods more efficient.
  • Flexible and open-minded: able to thrive in a startup environment with ambiguity.
  • Builds strong relationships with colleagues; values diverse perspectives for better decision-making.
  • Knowledge of the advertising landscape across all kinds of media channels and methods of buying. Ideally, with a TV focus.
  • Highly curious, always looking for the meaning behind data.
  • Excellent writing and presentation-building skills.

    Netflix is one of the world's leading entertainment services, with 283 million paid memberships in over 190 countries enjoying TV series, films and games across a wide variety of genres and languages. Members can play, pause and resume watching as much as they want, anytime, anywhere, and can change their plans at any time.
    • Our Team The core Netflix Ads team is charged with building a new, best-in-class ads organisation to establish Netflix as the go-to platform for advertiser partners. The Netflix Ads Measurement team is tasked with building industry-leading research for advertisers in support of our broader advertising sales efforts. The team consists of country specialists based in each EU5 market, and a central EMEA team based in London. This role sits within the EMEA team; working on scaled Insight & Measurement projects, regionally. Netflix Ads has seen amazing growth since launching, and there has never been a more exciting time to get involved.

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