Manager, Marketing Communications

The Communication Manager provides leadership in marketing communication and effective positioning of Avient's message and value proposition. This individual is a thought leader who performs independently and has demonstrated an ability to effectively interact and influence peers and the next level up in organizations (Avient and Customer)., The purpose of the Marketing Function is to deliver:

• Profitable growth.
• Gross margin targets as a percentage of sales.
• Gross margin percentage expansion.
• Vitality index growth.
• Vitality GM targets.
• New product launches.
• Engagement of customers and the business leveraging key tools such as situational analysis, sales & marketing plans, the POL process, EVE tools, the pricing quote tool, marcom resources, effective product launch kits, etc.
• Ensures effective sales tools and literature, issue press releases, and updated web content exist.
• Maximize success at trade shows and successfully create and manager brand awareness.
• Generates and monitors effectiveness of sales campaigns, advertising programs and technical literature.
• Implements the groups overall marketing communication goals. Monitors communication results. Initiates and updates Communication Plan in conjunction with management.
• Supervises or monitors the development of technical literature and advertising campaigns. Develops and coordinates product promotion and advertising.
• Works closely with Environmental Health & Safety to ensure products meet local, state, and federal/country regulations.
• Attends various trade/organization functions to develop business contacts and gather market information.
• Supports and is committed to Avient's LSS improvement process. Plans strategies to ensure error-free work and conveys this attitude in the daily performance of various duties.
• Coordination, support, and participation in the POL process and the situational analysis system.
• Creates value proposition for the industry, focusing on the customer and ensuring communication consistency.
• Creates brand identity and recognition for the industry.
• Leads the planning of business marketing communication(s).
• Drives measurement and tracking of effectiveness of marketing communication programs.
  
  Personal Skills - Stress Management
• Personal Skills - Self Motivated
• Personal Skills - Analytical Skills
• Personal Skills - Time/Priority Management
• Personal Skills - Influence
• Software Skills - Microsoft Outlook
• Software Skills - Microsoft Word
• Software Skills - Microsoft Excel
• Personal Skills - Ability to Multitask
• Personal Skills - Work Independently
• Software Skills - SAP Business Warehouse
• Personal Skills - Work on a Team
• Software Skills - Microsoft PowerPoint
• Leader of Others - Drives Engagement
• Leader of Others - Courage
• Leader of Others - Values Differences
• Leader of Others - Ensures Accountability
• Leader of Others - Develops Talent
• Leader of Others - Organizational Savvy, Bachelors-Marketing or Equivalent Experience
• Masters-Business Administration or Equivalent Experience
• Cross Functional - Budget Management
• Marketing - Advertising
• Cross Functional - Leadership Experience
• Cross Functional - Change Management
• Marketing - Branding
• Cross Functional - Voice of the Customer
• Cross Functional - Managing Direct Reports
• Marketing - Marketing
  
  Environmental, Health, Safety, & Security (EHS&S) Requirements
• Avient integrates EHS&S into all aspects of our operations. Each position at Avient is responsible for complying with all applicable EHS&S requirements. Additionally, employees and management are responsible for reporting all EHS&S incidents immediately to ensure we keep EHS&S a priority within the organization.
• Security includes physical security and cyber security.
Who We Are Avient Corporation provides specialized and sustainable material solutions that transform customer challenges into opportunities, bringing new products to life for a better world. Examples include:
• Dyneema®, the world's strongest fiber , enables unmatched levels of performance and protection for end-use applications, including ballistic personal protection, marine and sustainable infrastructure and outdoor sports
• Unique technologies that improve the recyclability of products and enable recycled content to be incorporated, thus advancing a more circular economy
• Light-weighting solutions that replace heavier traditional materials like metal, glass and wood, which can improve fuel efficiency in all modes of transportation and reduce carbon footprint
• Sustainable infrastructure solutions that increase energy efficiency, renewable energy, natural resource conservation and fiber optic / 5G network accessibility
Avient employs approximately 10,000 associates and is certified ACC Responsible Care®, a founding member of the Alliance to End Plastic Waste and certified Great Place to Work®. For more information, visit www.avient.com. Why Avient Avient Corporation is a world-class sustainable organization built on innovation, collaboration, and employee development. We are committed to providing a supportive and dynamic work environment where our diverse associates can grow and succeed, as well positively impacting our planet and the communities we serve. Our Great Place to Work culture, values, and benefits make Avient an employer of choice for top talent. At Avient, we believe diversity of ideas and backgrounds gives us the creativity to be successful in a rapidly changing world. In support of this, we stress equality of opportunity for all qualified individuals in accordance with applicable laws. Decisions on hiring, promotion, development, compensation or advancement are based solely on a person's qualifications, abilities, experience and performance. Avient Corporation is a drug free workplace. Avient is an equal opportunity employer. We maintain a policy of non-discrimination in providing equal employment to all qualified employees and candidates regardless of race, sex, sexual orientation, gender identity, age, color, religion, national origin, disability, genetic information, protected veteran's status, or other legally protected classification in accordance with applicable federal, state and local law.